If Today Was Your Last Day . . .

by Paul Castain on July 25, 2014

I recently had what could best be described as a really nice “bro talk” with one of my clients who just had a really bad medical scare.

Everything turned out fine (thank God) and he told me how from this point on he was going to do all the things he spent a lifetime putting off.

Made me think of that Nickelback song . . . “If Today Was Your Last Day”.

Isn’t it funny how we hear things over and over again and then one day we actually listen?

Please take a moment to read these lyrics and then get back to your life with a renewed commitment to live it more fully!

Peace!

“If Today Was Your Last Day”

My best friend gave me the best advice
He said each day’s a gift and not a given right
Leave no stone unturned, leave your fears behind
And try to take the path less traveled by
That first step you take is the longest stride

If today was your last day
And tomorrow was too late
Could you say goodbye to yesterday?
Would you live each moment like your last?
Leave old pictures in the past
Donate every dime you have?
If today was your last day

Against the grain should be a way of life
What’s worth the prize is always worth the fight
Every second counts ’cause there’s no second try
So live like you’ll never live it twice
Don’t take the free ride in your own life

If today was your last day
And tomorrow was too late
Could you say goodbye to yesterday?
Would you live each moment like your last?
Leave old pictures in the past
Donate every dime you have?
Would you call old friends you never see?
Reminisce old memories
Would you forgive your enemies?
Would you find that one you’re dreamin’ of?
Swear up and down to God above
That you finally fall in love
If today was your last day

If today was your last day
Would you make your mark by mending a broken heart?
You know it’s never too late to shoot for the stars
Regardless of who you are
So do whatever it takes
‘Cause you can’t rewind a moment in this life
Let nothin’ stand in your way
Cause the hands of time are never on your side

If today was your last day
And tomorrow was too late
Could you say goodbye to yesterday?

Would you live each moment like your last?
Leave old pictures in the past
Donate every dime you have?
Would you call old friends you never see?
Reminisce old memories
Would you forgive your enemies?
Would you find that one you’re dreamin’ of?
Swear up and down to God above
That you finally fall in love
If today was your last day

I help sales reps, sales leaders and business owners sell more! For more information on my coaching programs, Click HERE. For more information on my onsite training programs Click HERE and for information on my speaking rates and availability email me paul@yoursalesplaybook.com

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Hey You, How About Responding For A Change?

by Paul Castain on July 23, 2014

Every once in a while, when business isn’t where we’d like it to be, things tend to get to us.

I was speaking with one of my clients the other day and he expressed how frustrated he was with the lack of response he was getting on emails, calls, blog posts etc.

He joked with me and said . . .

“I wish I could shake these people and say ‘Hey YOU, how about responding for a change!”

Of course, it’s not something we could ever do, but I know (and I think you know) how he feels.

For many of us, we believe strongly in giving but when those you are giving to fall silent, you question if you’re doing the right thing or if the damn thing is even appreciated.

Two Productive Ways To Look At This

1) Perhaps your message isn’t as good as you think it is!

Maybe you need to step back (as I often do) and look at what your communicating and how you’re delivering that message!

Just out of curiosity . . .

When was the last time you stepped back and evaluated your messaging?

Those emails, things you’re communicating via LinkedIn, voicemails, blogging etc.

Channeling the frustration from an audience who isn’t responding into something more productive, and might keep you from doing something dumb! Like getting sh*tty with people who aren’t responding to you!

2) The World Is Now Comprised Of Consumers Of Content Who Like To Remain Silent.

Thanks to all the data we’re consuming on a daily basis (34 Gigabytes according to a recent study) most people consume and like to remain silent. They have become . . .

The New Silent Majority!

I’ve seen it here on this blog, in my LinkedIn group, with my network etc.

People love to put their head down and remain silent!

Patience Grasshopper!

I don’t tell you this so we can create a mob of pitchfork and torch wielding citizens ready to storm the gates of our prospects, I tell you because . . .

You have to do something that’s incredibly hard for us “Type A’s” . . .

Remain patient!

You don’t have to be getting comments, responses etc in order to be making an impact.

And you certainly don’t have to be getting comments, responses etc in order to be considered valuable to your network!

What say you?

What are your thoughts about this or would you rather remain silent about people remaining silent :)

I help sales reps, sales leaders and business owners SELL MORE! For more information on my services, click here. For information on my speaking rates and availability, please email me paul@yoursalesplaybook.com

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Yesterday, on The Sales Playbook Podcast, I announced that we would be changing the format for some of the episodes going forward.

While many other podcast hosts interview guests, I thought I’d offer something a little different.

Many of the guests on other podcasts make the rounds so it becomes pretty typical that you’ll hear the same guest on several different podcasts, within a short period of time.

And while these guests have written books, are popular bloggers etc, many of them aren’t still in the trenches . . . like you are!

So how cool would it be if we learned about how other sales reps are generating appointments, overcoming objections, getting themselves out of a sales slump etc?

How about learning how other sales leaders are motivating their sales teams, hiring sales rock stars, coaching their reps etc?

What I’m talking about here are tales from the actual trenches and . . .

An opportunity for you to learn (at no charge) from your peers!

Do You Know Someone I Should Interview?

For starters, do you have some things that you’re doing that you’d like to share with the Sales Playbook community?

If not you. how about your Sales Manager, VP of Sales or perhaps the owner of the business?

Perhaps someone in your network?

Please email me or pass this email along to someone you think would be a good guest paul@yoursalesplaybook.com And when you email me, please tell me why you feel you would be a good guest and what we could discuss.

What I’m NOT Interested In

At this point, I don’t want to interview authors, bloggers, other sales trainers or people that have become “internet famous”!

I want to talk with people who are actually in the trenches.

I’m really excited about this new direction for the podcast and with your help, we can all learn so much more!

OK aspiring sales rock stars . . .

This is your chance to shine!

I help sales reps, sales leaders and business owners SELL MORE! For more information on my services, click here. For information on my speaking rates and availability, please email me paul@yoursalesplaybook.com

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Today is a rather special day for me because I just crossed an important milestone . . .

The 100th episode of The Sales Playbook Podcast.

Truth be told, it’s also important  because it also marks the return of the podcast after a 6 month break.

During this time I had some time to reflect on some major changes I’ve been meaning to make and I’m quite confident that you’re going to love them going forward!

For starters, many of you have asked how you can get your hands on ALL 100 of these episodes so little by little, I’ll be archiving them, right here on the website and you can access them by clicking here!

We’re also going to be changing the format of the show for some of the episodes each month. Not going to give it away here, because the lazy ones will just read it and won’t take the time to listen to the episode.

Before you go ahead and give Episode 100 a listen, I want you to know that when I started the podcast back in 2010 I was scared to death of moving outside of the comfort zone of my blog.

I’m really glad that I faced my fear and went for it anyway. It’s helped 10’s of thousands of people, it’s helped me to grow and it’s brought me a tremendous amount of business as a bonus!

And speaking of making money . . . When I started this podcast back in 2010, I had no plans on launching a business. A year later I had a bit of a “tap on the shoulder” and decided to leave my job as a Vice President to launch Castain Training Systems. Reason #1000 why we need to “build our army before we need it”!

I Could Really Use Your Help!

Please cut and paste the the paragraph below and send it along to your coworkers, your boss and people in your network.

I’ve been listening to a really helpful podcast called The Sales Playbook Podcast and thought you might find it valuable too! Here’s a link to over 100 free audio sales lessons! http://yoursalesplaybook.com/podcast/

Next, it would be a huge help if you could take a moment to leave us a 5 star rating on iTunes and also leave a review.

I don’t ask this of you so I can win some kind of middle schoolish popularity contest. I’m asking you because it will help my podcast rank higher in the searches on iTunes and get found . . . by people like you who’d like to get better at sales!

Instructions on how to write a review on iTunes:

Step 1  Click on this link

Step 2 Look to the left and there’s a button that says “view in iTunes” click it.

Step 3 Scroll down to where it says “customer reviews” Directly under that it says       “write a review”

Step 4 Write an awesome review for your Uncle Paul

Finally, if you’re on Twitter, please click on the handy/dandy graphic below to help me spread the word!

Thanks in advance for your support!

Without further delay . . .

Here’s Episode 100!

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This Will Accelerate Your Success Big Time!

by Paul Castain on July 21, 2014

Us aspiring sales rock stars can be a proud bunch and as such we fail to do something that’s mission critical;

Ask for help!

We hesitate to ask other sales reps how they achieved a particular result because in doing so it sort of makes us feel inferior.

We fail to ask our manager for help because we don’t want to appear dependent or less “all knowing”!

We don’t ask the professionals for help because we feel it means we’re not good instead of simply wanting to get better.

It’s Your Ego’s Fault!

The ego is a wonderful thing for us sales folk!

It helps us with confidence, rejection and enables us to leap tall gatekeepers with a single bound but . . .

Too many times, it protects us from being human and vulnerable and . . .

Keeps us from learning and growing!

And you DO know that you have to keep learning and growing. Right?

But are you?

Sales Leaders: Make it easy for your team to approach you and better yet, ask them regularly how you can help them (make sure you mean it though) Keep your eyes and ears open for sales reps who aren’t asking for help but really need it.

Sales Reps: Get over yourself! Tell your ego to go wait in the car and then grow a set and start asking for help. Trying to go it along isn’t a strategy! Asking for help isn’t a sign of weakness nor is it an admission of failure . . . It’s simply an opportunity to get better! Don’t ever forget that!

If this post sounds familiar its only because its the same one I sent you this morning.

That’s my way of saying . . . Don’t just consume information;  start doing something with it!

I help sales reps, sales leaders and business owners SELL MORE! Click HERE to download a FREE PDF to see how and email me for my availability to speak at your next event! paul@yoursalesplaybook.com

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