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I’ve mentioned it before, and I’m going to mention it again;

82% of the sales emails you send are NEVER even opened!

But in your defense, you’re an aspiring sales rock star, NOT some Madison Avenue copywriter!

Meanwhile, you’re disregarded, deleted and someone else is sweeping your potential client off their feet!

Sucks, right?

For the better part of the last decade, I’ve been REALLY paying attention to what types of emails get opened, read and responded to, and;

What types DON’T!

So I created a special webinar where I teach you my 4 step messaging framework, share my 20 best sales emails, and then send you on your way with my templates.

Here are just a few of the emails we’ll discuss;

  • The 2 emails that generate a sick amount of appointments for me each week.
  • The one email (with 12 different variations) that reduces doubt, skepticism and objections.
  • The email that demonstrates your expertise.
  • The “Little Big Horn” email.
  • 2 emails you MUST send to your LinkedIn network.
  • The “Social Clue” email.
  • The “Disappearing Prospect” email.
  • An intro email (with 30 different variations).
  • The “Reverse Call To Action” email

When?

December 21st, at 11:30 am EST.

Can’t make it that day?

Sign up anyway and I’ll send you the webinar replay and the templates. View it after the holidays if you prefer!

Here’s what you’ll get;

(1) 90 minute webinar with over 50 ideas. 

  • Worksheets
  • Webinar Replay
  • My personal sales email folder with 20 templates!

 Special “Black Friday” Pricing: $74 ($25 Savings)

Click HERE to reserve your spot, lock in on the special pricing (and to get my email templates) Or click on the handy dandy banner below! Just do it soon BEFORE I take the link down!

20 emails with templates

 

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Want To Develop Some Ridiculous Sales Chops?

by Paul Castain on November 22, 2017

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This ones for all the humble students in my Sales Playbook community;

Do you want to develop some all caps RIDICULOUS Sales Chops?

Then click HERE and do it soon, because this link disappears on November 26th!

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Cold Calling: 3 Ways To Handle Stalls and Objections

by Paul Castain on November 22, 2017

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I have 3 cold calling resources for you today and the great news is that 2 out of 3 of them are FREE!

Resource #1: A FREE Worksheet To Help You Triple Your Responses To Common Objections. Download it by clicking HERE.

Resource #2: A FREE Worksheet To Help You Respond To The “Call Me Back After The Holidays” Stall. Download it by clicking HERE.

Resource #3: Our Upcoming Cold Calls That ROCK Webinar.

Here’s what I’m going to share . . .

  • How to research a potential client WITHOUT becoming a full time research analyst.
  • 2 ways to get WARM Introductions.
  • 5 Email Templates That WARM up a cold call.
  • How to craft an objection resistant dialogue that gets their attention in the first 10 seconds.
  • How to proactively prevent skepticism, doubt, resistance and, I might as well say it; OBJECTIONS!
  • How to respond to typical objections like “Not interested/No need” “Have a supplier/Under contract” “Too busy”.
  • How to respond to typical stalls, like “Call me back next month, next year, after the holidays, next millennium etc” “Send me your information” etc.
  • A 3 step formula to help you regain control of your calls.
  • 4 ways to beat nervousness and call reluctance.

When?

December 1st at 11:30 am EST and don’t worry if you can’t make it that day. Sign up anyway and I’ll send you the webinar replay and all the goodies listed below!

Here’s what you’ll get;

(1) 90 minute webinar

Worksheets

Webinar Replay (In case you can’t make it or you’d just like to go back for more)

5 Email Templates

How Much?

$99

So if you’d like to bring your phone skills up a notch or three, click HERE to secure your spot!

 

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The Cold Call Has Taken A Lot Of Heat Lately!

by Paul Castain on November 21, 2017

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IBM released a study where they found that 97% of all cold calls never result in an appointment. LeapJob was less optimistic and found that number to be more like 98%!

Sounds pretty grim, no?

While you could easily point your finger at cold calling, and even jump on the bandwagon that feels the cold call is dead, a lot of it has to do with the person making those calls.

I know, Ouch!

But let’s be completely honest;

Most sales reps weren’t properly trained to leverage the phone.

They know they’re supposed to research but don’t know WHAT they should be looking for.
There are also those who spend either no time researching or way too much time.

There are those who don’t know how to warm up the call by leveraging additional forms of outreach. You do know that you’re allowed to do that, right?

Many reps don’t know how to craft an “objection resistant dialogue” and either end up “winging it” or sounding like they’re reading from a script.

They don’t turn the call into a “visit” because they’re too busy spewing a “sales pitch”.

They fail to capture interest during the first 8 seconds of a cold call, and get ushered quickly off the phone. The same can be said with the emails they’re sending in that they lose the recipient’s interest in the first sentence or two.

They don’t know how to handle the typical objections in a way that doesn’t sound cheesy or cliched, or that redirects the conversation back to asking for the appointment.

They either don’t leave a voicemail message or worse yet, they leave one that’s typical and reeks of “me too”. And to be completely blunt, they leave a voice mail that results in disregard and DELETE! Kind of like those emails they’ve been sending too!

They don’t know how to make the phone PART of a bigger communication plan that includes OTHER forms of outreach.

So before you blame the cold call itself;

Ask your ego to leave the room and take a hard look in the mirror!

Join Us For Our Cold Calls That ROCK Webinar!

Here’s what I’m going to share . . .

  • How to research a potential client WITHOUT becoming a full time research analyst.
  • 2 ways to get WARM Introductions.
  • 5 Email Templates That WARM up a cold call.
  • How to craft an objection resistant dialogue that gets their attention in the first 10 seconds.
  • How to proactively prevent skepticism, doubt, resistance and, I might as well say it; OBJECTIONS!
  • How to respond to typical objections like “Not interested/No need” “Have a supplier/Under contract” “Too busy”.
  • How to respond to typical stalls, like “Call me back next month, next year, after the holidays, next millennium etc” “Send me your information” etc.
  • A 3 step formula to help you regain control of your calls.
  • 4 ways to beat nervousness and call reluctance.

When?

December 1st at 11:30 am EST and don’t worry if you can’t make it that day. Sign up anyway and I’ll send you the webinar replay and all the goodies listed below!

Here’s what you’ll get;

(1) 90 minute webinar

Worksheets

Webinar Replay (In case you can’t make it or you’d just like to go back for more)

5 Email Templates

How Much?

$99

So if you’d like to bring your phone skills up a notch or three, click HERE to secure your spot!

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Aggressive Black Friday Savings (Please Read ASAP)

by Paul Castain on November 21, 2017

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I received a lot of positive feedback during our Black Friday event last year, so I thought I’d bring it back but;

Offer a few really cool things that I haven’t even released yet and;

Get it all to you BEFORE the Black Friday madness begins.

Please click HERE to check out the sale but;

Make sure you lock in on the savings soon, because it ends on November 26th!

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