Your creativity can capture the attention of a busy buyer

Your prospect has lot’s of things going on in their world competing for their attention.

There are calls, voicemails, way too many emails, internal and external meetings, internal/external clients, snail mail, Fedexes, deadlines, fires that have to be put out etc.

How do you compete with that?

Unfortunately, there are many a sales rep, what get lost in the proverbial sauce because they do absolutely NOTHING to stand out!

In this week’s episode of the Sales Playbook Podcast, I offer a few examples of what your peers are doing, right now, to stand out in a world of “me too” sales reps.

I offer several tips on how YOU can step up YOUR game too!

So go ahead and give this week’s episode a listen!


Download this episode (right click and save)

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My Appearance In This Month’s Selling Power Magazine

by Paul Castain on August 24, 2015

selling power

When you have a moment, check out this month’s Selling Power Magazine. I’ve penned an article for them about Social Selling and how you can leverage LinkedIn groups.

Meanwhile, registration ends today for our How To Take Control Of Your Prospect Meetings webinar.

Will I “see” you there?

Click Here for details!

 

 

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When I Write About Cold Calling . . .

by Paul Castain on August 24, 2015

when I write about cold calling

When I write about cold calling, I am guaranteed to double the amount of website hits that day but;

Write about dealing with something, like excuses (like I did yesterday) and everyone hauls ass out of the room.

If I wanted to win a popularity contest with my followers, I’d keep writing about cold calls.

Instead, I’d rather help you and encourage you to deal with something you probably DON’T want to deal with.

Here’s the FREE audio tip I offered yesterday.

I really believe you need to invest a few minutes to listen to it.


Download this episode (right click and save)

The Deadline Is Here!

If you would like to join us for this Wednesday’s How To Take Control Of Your Prospect Meetings webinar, now would be a really good time to enroll before the price increase this evening.

Click HERE or the handy dandy banner below for details.

Better-Control-2

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Excuses . . .The Lies That Limit Us!

by Paul Castain on August 23, 2015

excuses

In this week’s Quick Tip, we talk about the excuses that keep us from realizing the success we deserve.

I provide some powerful examples of people who dropped out of college, were rejected, some that many said were “too old” and others that were told they were “too young”

And then the difficult part of this free audio lessons happens . . .

It’s the part when I invite you to ask your ego to leave so I can talk about some very specific excuses many of you are clinging to.

So go ahead, I triple dog dare ya to listen to this week’s Quick Tip!


Download this episode (right click and save)

Join Us This Wednesday And Take Control

How do you get access to the main decision maker (and key stakeholders) without insulting the heck out of your contact?

How do you immediately differentiate you and your company as THE choice to a buyer who has many options?

How do you dominate a really competitive situation?

How do you keep your discussion from going prematurely to price?

How do you lower the probability of a prospect using price as their main decision making factor?

How do you ask your prospect questions that REALLY make them think and get them emotionally charged up and while we’re at it, how do you do the same thing with your existing clients?

How do you lower the likelihood of your prospect going silent on you and blowing off your follow up calls and emails?

I could go on and on but what I’m really asking is . . .

How Do You Take Control Of Your Opportunities . . .

Without becoming some manipulative, controlling ass?

This Wednesday, August 26th, at 11:30 am EST I’m going to address these questions (and a few more) during our How To Take Control Of Your Prospect Meetings webinar!

Here’s What You’re Going To Gain By Joining Us

2 Ways To Ask For Access To A Decision Maker Without Insulting Your Contact

How To Stand Out And Force Your Competitors Into Playing A Defensive Game

One Question That Will Change The Trajectory Of Every Meeting

5 Types Of Questions You Need To Start Asking (And None Of That “Open/Closed Question” BS)

7 Insurance Policies You Need To Take Out In Every Meeting

How To Reduce The Probability Of A Prospect “Going Silent”

What To Do When You Find Yourself In A Highly Competitive Situation

What To Do When The Conversation Shifts Prematurely To Price

I’ll be sharing over 20 tips in this 90 minute webinar, all with a simple objective . . .

To Help You Take Control and Keep Control Of Your Prospect Meetings!

Here’s What You’re Going To Lose If You Don’t Attend

Control of the opportunities you’ve worked really hard to get in front of!

Here’s What’s Included When You Enroll

The 90 minute webinar

Worksheets

Recording of the webinar (slides and all) after we complete the live webinar.

Free 10 page eBook after the webinar to help reinforce and expand upon the training.

Email access to me! I’m always here to answer my client’s questions and offer feedback!

When?

This Wednesday, August 26 at 11:30 am EST.

Time Out! Don’t forget that we deliver the training live and then send out the recording within 48 hours of the webinar. This way, if you can’t make it, you can view the recording (slides and all) at a more convenient time or you can attend live and reinforce with the recording . . . I won’t tell anyone!

Where?

Your computer screen! Join us from your favorite chair!

What’s The Investment?

$99 How many sales would you have to make to get a return on a $99 investment?

Here’s What I’d Like For You To Do . . .

Click on the button below to reserve your spot and then load up on lot’s of coffee before attending so you’re fully caffeinated and ready to ROCK with us!

You’re going to get access to my best content and insider’s tips that I never share in my free content.

Don’t you think it’s time to upgrade?

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Join Us This Wednesday And Take Control

by Paul Castain on August 22, 2015

yes

How do you get access to the main decision maker (and key stakeholders) without insulting the heck out of your contact?

How do you immediately differentiate you and your company as THE choice to a buyer who has many options?

How do you dominate a really competitive situation?

How do you keep your discussion from going prematurely to price?

How do you lower the probability of a prospect using price as their main decision making factor?

How do you ask your prospect questions that REALLY make them think and get them emotionally charged up and while we’re at it, how do you do the same thing with your existing clients?

How do you lower the likelihood of your prospect going silent on you and blowing off your follow up calls and emails?

I could go on and on but what I’m really asking is . . .

How Do You Take Control Of Your Opportunities . . .

Without becoming some manipulative, controlling ass?

This Wednesday, August 26th, at 11:30 am EST I’m going to address these questions (and a few more) during our How To Take Control Of Your Prospect Meetings webinar!

Here’s What You’re Going To Gain By Joining Us

2 Ways To Ask For Access To A Decision Maker Without Insulting Your Contact

How To Stand Out And Force Your Competitors Into Playing A Defensive Game

One Question That Will Change The Trajectory Of Every Meeting

5 Types Of Questions You Need To Start Asking (And None Of That “Open/Closed Question” BS)

7 Insurance Policies You Need To Take Out In Every Meeting

How To Reduce The Probability Of A Prospect “Going Silent”

What To Do When You Find Yourself In A Highly Competitive Situation

What To Do When The Conversation Shifts Prematurely To Price

I’ll be sharing over 20 tips in this 90 minute webinar, all with a simple objective . . .

To Help You Take Control and Keep Control Of Your Prospect Meetings!

Here’s What You’re Going To Lose If You Don’t Attend

Control of the opportunities you’ve worked really hard to get in front of!

Here’s What’s Included When You Enroll

The 90 minute webinar

Worksheets

Recording of the webinar (slides and all) after we complete the live webinar.

Free 10 page eBook after the webinar to help reinforce and expand upon the training.

Email access to me! I’m always here to answer my client’s questions and offer feedback!

When?

This Wednesday, August 26 at 11:30 am EST.

Time Out! Don’t forget that we deliver the training live and then send out the recording within 48 hours of the webinar. This way, if you can’t make it, you can view the recording (slides and all) at a more convenient time or you can attend live and reinforce with the recording . . . I won’t tell anyone!

Where?

Your computer screen! Join us from your favorite chair!

What’s The Investment?

$99 How many sales would you have to make to get a return on a $99 investment?

Here’s What I’d Like For You To Do . . .

Click on the button below to reserve your spot and then load up on lot’s of coffee before attending so you’re fully caffeinated and ready to ROCK with us!

You’re going to get access to my best content and insider’s tips that I never share in my free content.

Don’t you think it’s time to upgrade?

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