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I’m guessing that if I were to ask you “What’s the biggest LinkedIn crime that sales reps commit?”.

You’d probably say “Connecting and then immediately going into t a sales pitch”

You’d be wrong . . . BIG TIME!

While that whole “connect and pitch” thing is a very real problem, it pales in comparison to’;

Connecting and then doing ABSOLUTELY NOTHING with that “connection”.

As annoying as that “connect and pitch” thing is, they at least had the balls to try and leverage their network.

They just executed poorly.

But how about all of those people who do NOTHING with their network and;

There’s a strong possibility You’re One Of Them!

In your defense, nobody taught you a plan and all these “LinkedIn Experts” love to spend inordinate amounts of time talking about how you should improve your profile.

For the last 9 years, I’ve been working a plan that consistently generates MORE leads for my business, and I’m not going to lie;

That’s an AWESOME thing!

Would You Like The Communication Plan and 10 Templates I’ve Been Using On LinkedIn?

Then you should DEFINITELY download our How To Generate Leads Via LinkedIn program

I get into the actual tactics and share 10 templates I created to help you;

Work a proven communication plan from the moment you say “hello” to the moment you transition that “connection” off of your computer screen.

Here’s what you’ll GAIN by downloading this . . .

  • What to say and do, from the moment, you connect with someone. And I’m going to give you the exact templates that I’ve been using!
  • How to position yourself as an expert and THE Absolute BEST choice.
  • How to provide value WITHOUT conditioning a bunch of freeloaders who love to “friendzone” you! Another lesson that I learned the hard way!
  • How to create a referral machine . . .Even with people who’ve never bought from you!
  • How to IMMEDIATELY increase your phone appointments each week. Note: My coaching clients average 10 more appointments each week. Your mileage may vary.
  • How to use LinkedIn groups, LinkedIn Publisher etc to create MORE opportunities.
  • How to send inmails without paying for a premium membership.
  • How to dramatically increase your response rates via LinkedIn.
  • How to approach someone without coming across as salesy. How do you feel when this happens to you on LinkedIn?
  • How to do this all on a tight schedule (I mean, I’m sure you don’t have all day to play around on LinkedIn, right?

At The End Of This Training, You’ll Have The Framework For A Powerful Lead Generation System!

The investment is only $99 and here’s what you’ll get;

(1) 90 Minute Training Session

Worksheets

2 Bonus eBooks with additional ideas

10 Templates

Email Access To Me to answer any webinar related questions

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You’ve connected on LinkedIn . . . Now what?

What do you say and when should you say it?

Oh, and for the gold star, how do you nurture that “connection” into a full fledged client?

The short answer is that you need to create a communication plan;

Right from the word “Hello”

I have 10 templates for you to help you build a much stronger network.

And the great news is that, they’re part of a LinkedIn plan, that takes you from that moment you connect, to that moment when they become your client.

If you’d like the 10 templates, and the LinkedIn communication plan, download my How to Generate MORE Leads Via LinkedIn.

Here’s what you’ll GAIN by downloading this . . .

  • What to say and do, from the moment, you connect with someone. And I’m going to give you the exact templates that I’ve been using!
  • How to position yourself as an expert and THE Absolute BEST choice.
  • How to provide value WITHOUT conditioning a bunch of freeloaders who love to “friendzone” you! Another lesson that I learned the hard way!
  • How to create a referral machine . . .Even with people who’ve never bought from you!
  • How to IMMEDIATELY increase your phone appointments each week. Note: My coaching clients average 10 more appointments each week. Your mileage may vary.
  • How to use LinkedIn groups, LinkedIn Publisher etc to create MORE opportunities.
  • How to send inmails without paying for a premium membership.
  • How to dramatically increase your response rates via LinkedIn.
  • How to approach someone without coming across as salesy. How do you feel when this happens to you on LinkedIn?
  • How to do this all on a tight schedule (I mean, I’m sure you don’t have all day to play around on LinkedIn, right?

At The End Of This Training, You’ll Have The Framework For A Powerful Lead Generation System!

The investment is only $99 and here’s what you’ll get;

(1) 90 Minute Training Session

Worksheets

2 Bonus eBooks with additional ideas

10 Templates

Email Access To Me to answer any webinar related questions

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I received a question from Jason who asks;

Hi Paul,

I have a few dozen people in my LinkedIn network who never respond.

I don’t know if I should continue reaching out to them or if I should drop them like a bad habit?

Please help!

The first thing you should do is take a good look at your messaging.

Are you continually hitting them with a sales pitch or are you being helpful.

And you’re allowed to do both, just make sure that 80% of your messaging is value driven.

Oh, and don’t kid yourself into thinking that opting them in for your newsletter is being helpful.

Important Note: You can have the most valuable, helpful message, but if you are sending it too often, you’re going to condition people NOT to read it.

Also, try asking a question.

Questions get responses.

Think I’m kidding? Try ending your emails with a question and watch what happens to your response rates.

Next, take a look at where you’re delivering your messages.

Are you assuming its OK to send them an actual email instead of a LinkedIn inmail?

I can tell you that most people (myself included) don’t appreciate it when someone confuses an invite acceptance as an email opt in.

Have you tried a handwritten note or a card?

Have you tried something creative?

Have you tried calling?

That last one was actually a trick question.

Calling is a good thing but it might creep someone out in your social network if they really don’t know you yet.

Last, but not least, you need to step back and reevaluate the “relationship”.

You might want to ask yourself if this is a “connection” you want to keep.

Step back first and give them the benefit of the doubt.

Maybe they’re really busy or going through some personal challenges?

After you’ve waited a reasonable amount of time, you should think about keeping them or ditching them.

There are many people who feel “What do you have to lose by keeping them?”.

I respect their opinion but I don’t believe in keeping things that aren’t real.

You know, like continually keeping that account on your pending accounts list each week, that in all reality has a 1% chance of closing.

I want to know that the people I’m networking with are real and not just some static name on my screen.

Otherwise I’m kidding myself.

Now if I have continually tried to communicate and someone refuses to respond, after we’ve agreed to CONNECT on a SOCIAL network, I’m going to remove them from my network.

And not as some childish “I’ll show you” type of move.

This way I can focus the limited amount of time I have where I can get the greatest return and;

So I don’t run the risk of exposing the good people in my network to an asshat!

Want to Reduce The Probability Of Having “Non Responders” In Your Network?

Then you should DEFINITELY download our How To Generate Leads Via LinkedIn program

I get into the actual tactics and share 10 templates I created to help you;

Work a proven communication plan from the moment you say “hello” to the moment you transition that “connection” off of your computer screen.

Here’s what you’ll GAIN by downloading this . . .

  • What to say and do, from the moment, you connect with someone. And I’m going to give you the exact templates that I’ve been using!
  • How to position yourself as an expert and THE Absolute BEST choice.
  • How to provide value WITHOUT conditioning a bunch of freeloaders who love to “friendzone” you! Another lesson that I learned the hard way!
  • How to create a referral machine . . .Even with people who’ve never bought from you!
  • How to IMMEDIATELY increase your phone appointments each week. Note: My coaching clients average 10 more appointments each week. Your mileage may vary.
  • How to use LinkedIn groups, LinkedIn Publisher etc to create MORE opportunities.
  • How to send inmails without paying for a premium membership.
  • How to dramatically increase your response rates via LinkedIn.
  • How to approach someone without coming across as salesy. How do you feel when this happens to you on LinkedIn?
  • How to do this all on a tight schedule (I mean, I’m sure you don’t have all day to play around on LinkedIn, right?

At The End Of This Training, You’ll Have The Framework For A Powerful Lead Generation System!

The investment is only $99 and here’s what you’ll get;

(1) 90 Minute Training Session

Worksheets

2 Bonus eBooks with additional ideas

10 Templates

Email Access To Me to answer any webinar related questions

CLICK HERE or the button below to gain instant access!

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you seriously rock you know that

It’s really important that your network, sees you as valuable.

When people see you as valuable;

They continue to open your emails

They will respond to you

Share your content

Refer you and;

BUY From YOU!

There’s a really simple LinkedIn email, that I’ve been sending for about 7 years now.

Pretty much every time I send it, the recipients are excited and grateful and;

99.9% of the time I get a response!

The email is sent to two LinkedIn connections that I think should know each other.

It’s sent with the hopes that they will grow a relationship, and hopefully help each other in some way (buy from each other, refer each other, bounce ideas off each other etc).

In essence, I’m playing matchmaker

When you play “matchmaker”, you are truly adding value to your relationships! And when you add value to your relationships, YOU become valuable!

You’re also demonstrating a behavior (referring each other), that sets the stage for your connection to model, going forward with their relationship with you.

Do that with enough people in your LinkedIn network and;

You create something MORE VALUABLE than sending/receiving invitations and then;

Proceeding to do NOTHING!

Here’s that email . . .

Hi (name of both contacts)

(name of contact 1) meet (contact 2), (contact 2)  meet (contact 1).

I was thinking about you both and more specifically why you should know each other!

(Contact 1)  (say something about contact 1).

(Contact 2) (say something about contact 2).

I hope you will take the time to get to know each other.

I’ve done my part . . .

The rest is up to you.

(your name)

Short, sweet and super effective!

By the way, how many times a week do you get emails like the one I just suggested?

How many people in your LinkedIn network have gone ahead and played “matchmaker” WITHOUT you asking them for the introduction?

And that’s my point . . .

Its yet another way, for you to stand out, in a world filled with “me too” sales reps!

Would You Like The 10 Templates I’ve Been Using On LinkedIn?

Then you should DEFINITELY download our How To Generate Leads Via LinkedIn program

I get into the actual tactics and share 10 templates I created to help you;

Work a proven communication plan from the moment you say “hello” to the moment you transition that “connection” off of your computer screen.

Here’s what you’ll GAIN by downloading this . . .

  • What to say and do, from the moment, you connect with someone. And I’m going to give you the exact templates that I’ve been using!
  • How to position yourself as an expert and THE Absolute BEST choice.
  • How to provide value WITHOUT conditioning a bunch of freeloaders who love to “friendzone” you! Another lesson that I learned the hard way!
  • How to create a referral machine . . .Even with people who’ve never bought from you!
  • How to IMMEDIATELY increase your phone appointments each week. Note: My coaching clients average 10 more appointments each week. Your mileage may vary.
  • How to use LinkedIn groups, LinkedIn Publisher etc to create MORE opportunities.
  • How to send inmails without paying for a premium membership.
  • How to dramatically increase your response rates via LinkedIn.
  • How to approach someone without coming across as salesy. How do you feel when this happens to you on LinkedIn?
  • How to do this all on a tight schedule (I mean, I’m sure you don’t have all day to play around on LinkedIn, right?

At The End Of This Training, You’ll Have The Framework For A Powerful Lead Generation System!

The investment is only $99 and here’s what you’ll get;

(1) 90 Minute Training Session

Worksheets

2 Bonus eBooks with additional ideas

10 Templates

Email Access To Me to answer any webinar related questions

Image result for download it now

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Last Chance To Write AWESOME Sales Emails

by Paul Castain on May 25, 2017

how-to-write-awesome-sales-emails

For the last few days we’ve been talking about our How To Write AWESOME Sales Emails program!

Have you downloaded it yet?

Unfortunately TODAY is the last day if you’d like to take advantage of the 50 ACTIONABLE tips and 17 really effective email templates for you in this instant download.

During this 90 minute instant download you will discover;
  • 10 different types of emails that I’m personally using to get results. I’m even going to send you the templates along with 7 BONUS templates. That’s right, 17 templates you mathematical genius you!
  •  Numerous subject line mistakes that leave your email disregarded and deleted.
  •  Several examples of subject lines that get your email opened!
  •  One EPIC mistake just about every sales rep makes in the first 1-2 sentences of email.
  •  How to create a “scan friendly” email. You do know that people scan emails, right?
  • A simple, 3 part email structure that’s WAY different then the ones your competitors like to send your prospects.
  • 2 psychological techniques that work like a charm!
  • How to dramatically INCREASE your response rate.
  • 4 ways to get email addresses WITHOUT spending a dime on email lists.

Here’s what you get . . .

90 minute training session

Worksheets

17 templates

Investment: $99

Click HERE to download.

“I took Paul’s email course and the value is unsurpassed. Well worth the investment.”

Jim Lesko, President, Lesko Industries Inc

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