Understand that it has an expiration date! Understand that most people . . . Either don’t have a plan from the word “no” or . . . Simply give up after the word “no”. No is not a door slammed shut for all eternity . . . it simply means “Not Now” Think I’m kidding? … continue reading »
According to Jay Conrad Levinson, 68% of all business lost in America is lost to apathy after the sale. We are in essence ignoring our clients to death. Here are a few suggestions so you can reduce that risk! 1) Say”thank you” creatively and often: Make sure you’re sending a handwritten thank you within 24-48 … continue reading »
Carol sent me an email, on a topic, we all struggle with . . . getting through to prospects. She writes . . . Uncle Paul, The majority of the prospects I’m trying to reach are pretty close to impossible to get a hold of. I’m not getting stopped by gatekeepers, I just always get … continue reading »
Podcast Powered By Podbean Download this episode (right click and save) Today’s buyers have more choices than ever before and that makes it way too easy for you to blend or worse yet . . . Find yourself in a situation where the buyer has defaulted to price as the key component in their selection … continue reading »
1) Joining A Social Networking Platform And Then Hanging Out On The Sidelines: This one hits home with me because its how I quit both Linkedin and Twitter when I first started my “Castain 2.0” journey. I get this dopey “Alright I signed up now entertain me circus boy” vibe from people trying out social networking. … continue reading »
How does one stand out in a sea of networking contacts? Funny you should ask . . . 1) Get on a committee at your local chamber with the goal of eventually chairing that committee. Doing so makes you a “go to” person which dramatically increases your visibility 2) Show up consistently in any of … continue reading »
Until you include recognition as a component! Too many times, a manager will look at the base salary, the commission, bonuses and perks and think its all good . . . Its NOT! And before I continue, let’s kill any feelings that I’m about to go into some rant about “worshiping the ground sales walks … continue reading »
I was finishing up a book recently by Dan Kennedy where he referenced an interesting scene from Boardwalk Empire. Hardeen Houdini (Harry’s Brother) was talking with some people at a cocktail party when they asked him about his brother’s famous escape from a straight jacket, while being suspended, upside down, several stories in the air. … continue reading »
I don’t mean the plan that you’ve hopefully thought through. That plan to secure the big account. That plan to wow the committee. I mean the plan where you think you’ll live out your years to the ripe old age of (your desired ripe old age goes here) Life might have you on a different … continue reading »
I look forward to hearing from you!
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