Our Online Sales Camp Program Begins July 16th!

Posted June 30, 2014

On July 16th, 2014 we’ll be kicking off our third annual sales camp program and the best part is that . . . it will take place right on your computer screen! That means . . . No shelling out a bunch of cash for flights and hotels. No rushing around busy airports. No time … continue reading »

8 Ways To Kick Ass During A Holiday Week

Posted June 30, 2014

I’m wondering if I should have made the title “8 Ways To Kick Ass During The 2 Weeks Most People Will Milk Out Of July 4th” but it doesn’t exactly roll off the tongue. I do believe there’s business to be done these next two weeks and I’ve made a decision that other than July … continue reading »

Determining Whether You're On Or Off The Grid

Posted June 27, 2014

I managed to check another item off my summer bucket list last week (camping). It was nice to slow down and enjoy a beautiful landscape and I’m not going to lie, there’s nothing like the smell of  bacon and eggs when you’re camping! The best part was that I was 99% off the grid meaning … continue reading »

Join Us For "10 Ways To Sell More This Summer"

Posted June 24, 2014

The summer selling season can be challenging to say the least! We have prospects and clients telling us “Call me back after Labor Day”, more and more people not answering their phones and let’s not forget the “Mental Check Out” both buyer and seller experience when the sun is shining and the temperatures are rising! … continue reading »

Reflections From Another Trip Around The Sun

Posted June 24, 2014

Today I turned 49 and I have to admit, I’ve been a bit introspective lately. I could blame it on my birthday, or the bigger one next year (that seems to be smiling and giving me the finger as you read this). I could also blame it on the week that has another one of … continue reading »

We're Feasting On Content While Starving The Action

Posted June 23, 2014

34 Gigabytes! That’s how much content the average person consumes daily according to a report published by the University of California, San Diego. I wonder how much of that information is retained even 24 hours later or better yet . . . How much of the information turns into “action verbs” where we actually do … continue reading »

5 Reasons Prospects Forget About You

Posted June 23, 2014

Reason #1: They have way too many things on their brain and you simply aren’t catching their attention. More specifically . . . They are exposed to over 3,000 advertising messages per day according to FastCompany Magazine They send and receive over 100+ emails daily according to Radicati Group They are interrupted 7 times per … continue reading »

A Simple Cure For The Summertime Blues

Posted June 20, 2014

If there’s one point. that I’m trying to drive home this summer, it’s for you to stop using the summer as an excuse to slow down your sales efforts. Stop with the justifications for slacking like “No use in calling because people are off on vacation” “Nobody sets appointments over the summer” etc. If you … continue reading »

A Cure For Being Predictable With Your Prospects

Posted June 19, 2014

I see it (and experience it) time and time again. A sales rep calls a prospect, they don’t answer so they either leave a message or they simply call back. Some will immediately email after they left a voice mail (which I think is dickish but to each their own) and the cycle repeats itself … continue reading »

A World Where People Give Up Way Too Soon

Posted June 18, 2014

I love to share the story of Colonel Sanders when he was struggling and trying to get what would later become “KFC” on the map. The long and the short of it, is that he took well over 1000 “No’s” before his first “Yes”. Pretty amazing when you think about it but who really cares … continue reading »

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Company Contact Information

Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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