How Sales Professionals Are Limiting Their Results

Posted June 30, 2015

Everyone has their preferred venue of communication and yet, many of you, continue to cling to the phone and email without embracing additional forms of outreach. Some of you continue to cling to the phone and email because it’s what YOU prefer. Your prospect doesn’t care what YOU prefer! Some of you continue to cling … continue reading »

A Quick Tip To Start The Week STRONG!

Posted June 28, 2015

This week, I’m going to offer something really cool (and FREE) and it’s so cool that I’ve only ever offered something like this one other time . . . And I’ve been blogging since 2008! I’m hoping you’ll give this week’s quick tip a listen and then take FULL advantage of the FREEBIE I have … continue reading »

Free Webinar From Paul Castain

Posted June 23, 2015

There’s one question that I get from my readers at least 3-5 times each week and it goes something like this; Paul, between hunting business, servicing accounts, trying to grow the business, administrative stuff and travel, I really don’t have the time to go on LinkedIn,Twitter etc. I know I should be showing up in … continue reading »

One Way To Generate Additional Leads!

Posted June 22, 2015

  There are now approximately 2.8 billion social networking accounts worldwide and that number will grow to over 4.3 billion within the next few years. There are over 250 million blogs worldwide as of 2014 and . . . There are over 100 hours of video being uploaded to YouTube every SECOND! Talk about useless … continue reading »

A Quick Tip To Start The Week STRONG!

Posted June 21, 2015

In this week’s Quick Tip I play a little guitar for your listening pleasure to illustrate two points; 1) Why I can never quit my day job 2) A really important lesson I want you to own I double dog dare ya to give it a listen and I triple dog dare ya to follow … continue reading »

Why Social Needs To Be A Part Of Your Sales Mix

Posted June 18, 2015

In this week’s free audio sales lesson we talk about why you need include social with your other selling activities. Notice how I didn’t say “Use social to replace your other selling activities”? That’s because there’s plenty of room for you to have mucho tools in that selling toolbox of yours! Many of you are … continue reading »

5 Ways To Lose A Connection At "Hello"

Posted June 17, 2015

Whether you’d like to acknowledge it or not, first impressions really do count! I really wish more people understood that statement to the point of living it while trying to connect with someone on LinkedIn! Here are 5 things you need to absolutely own if you want to make a favorable impression, right from hello! … continue reading »

How Shout Outs Will Help You Stand Out!

Posted June 17, 2015

Here’s a really cool (and incredibly easy) way for you to stand out with your social network. Embrace the art of the “shout out”. A “shout out” is when you tag someone from your network and help them look like a rock star to the rest of your network. Oh, and I forgot to mention … continue reading »

Sell More By Leveraging Social Listening!

Posted June 15, 2015

Clues are everywhere but unfortunately, many are missed because the average sales rep fails to listen for them. I teach my coaching clients to embrace social listening methods and while there are several ways to go about this, listening for “Twitterbitching” can yield a really nice return on the effort! Twitterbitching (verb) The act of complaining via … continue reading »

A Secret Weapon For A Stronger Network

Posted June 15, 2015

At the core of my social selling  strategy is a firm belief that virtual relationships need to transition to real time. Unfortunately, many people get stuck after an invite has been accepted and all they get is another useless name on their computer screen. Today, I want to lay out a very simple way for you … continue reading »

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Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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