How To Leave A More Compelling Voicemail

Posted November 30, 2017

I’ve never agreed with those who advise us to never leave a voicemail when we prospect. Never underestimate the power of someone hearing another human’s voice and; Never underestimate the “I’m pissing you off” factor when you keep calling but never leave a voicemail. I block phone numbers when people do dopey sh*t like that. … continue reading »

30 Cold Calling Tactics and 6 Templates

Posted November 30, 2017

Most sales reps were never properly trained to use the phone! They kid themselves into thinking that if they simply make MORE calls; That will fix the glitch but; There’s only so long they’ll continue with something they dislike and that gets them sh*tty results. That’s when they start to avoid the phone and; They … continue reading »

Cold Calling and The “23 Minute Rule”

Posted November 30, 2017

I have a riddle for you . . . Who DOESN’T have 23 minutes, 15 seconds to get back on task? Answer . . . That person you’re about to cold call! 23 minutes, 15 seconds, is the average amount of time, it takes for a person to get back on task, after an interruption in activity! … continue reading »

A Simple Way To Set 150 MORE Appointments Next Year

Posted November 29, 2017

There’s a really simple email that I’ve been sending since 2010 that has generated hundreds of phone appointments for me. Happy to share it with you but; Don’t even think of dismissing it because of its simplicity unless; You’re a competitor of mine! Ready? Here goes . . . Each week; Go to your LinkedIn … continue reading »

5 Templates That Will STRENGTHEN Your Cold Calls

Posted November 28, 2017

I designed 5 templates to help with your cold calling efforts. 1 is to help you craft a better dialogue with special attention to the first 8 seconds of your call. Why? Because that’s when you’re prospect decides is you’re worth listening to further. The other reason is that MOST sales reps, lead with the … continue reading »

Here’s Why The Majority Of Cold Calls Fail

Posted November 27, 2017

According to a report from Leap Job, only about 2% of all the calls you’re making result in an appointment. So most people read about a report like that and they automatically put another nail in the cold call’s coffin. Instead, why don’t we explore WHY 98% of your cold calls are basically useless! 1) Because many … continue reading »

How To Find The Time To Prospect

Posted November 27, 2017

Sometimes, finding the time to prospect is a challenge and a half! You have clients who need attention, fires to put out, administrative tasks, meetings etc. How can you possibly find the time to hunt under those circumstances? Here are a few things you can do to get and keep prospecting on your calendar; Embrace … continue reading »

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Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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