closed registration

Registration for this course is now closed. Please click HERE to check out our 40 Ways To Warm Up Your Cold Calls Webinar on March 24th!

On March 4, 2015 we’ll be launching an 8 session sales training program that takes place right on your computer screen!

Here’s how the program works . . .

Starting March 4, 2015 we’ll meet once a week for 45 – 60 minutes (via webinar)  for 8 weeks. We deliver each session “live” (as opposed to dead) and record each session in case you can’t make it or just want to listen to it again because you feel I’m a hoot and want to hang out with me again!

Here’s what we’ll cover . . .

Session 1: Meticulous Pre Call Planning. We’ll talk about 5 really bad “Google” mistakes most sales reps make and how you can use Pre Call Planning to warm up those “cold calls”!

Session 2: Prospecting Part I In this session, we’ll talk about  phone techniques, overcoming objections etc. We’ll even get into some really cool things you can do to help you with nervousness and call reluctance . . . You’re welcome!

Session 3: Prospecting Part II In this session, we’ll talk about how you can leverage things like email, social networks and creative things to help you stand out with your prospect’s!

Session 4: How To Create A More Productive Prospect Meeting. We’ll talk about how you can immediately take control of your meetings (without being controlling), an absolutely killer question you need to start asking and the 5 “insurance” policies you must take out during your time together! We’ll also talk about some really important stuff you need to do to keep your deal alive after that meeting ends!

Session 5: Determining Needs. You’ll learn 5 awesome questioning techniques with a guarantee from yours truly not to regurgitate any of that “open questions/closed questions” crap. Been there, done that and I bet you have too! Instead, I’ll show you how you can emotionally charge your prospects to get them off the old fence of “no decision” and over to something we like to call “A decision” I know . . . cool concept, this is why I make the big bucks!

Session 6: Presenting Your Solutions With IMPACT You’ll learn how to bring a certain part of your offering to life that 99.9% of the sales population misses entirely. We’ll talk about how you can eliminate  hesitations your prospect might have and maybe even set the rules of engagement  so your competitors have to play a defensive game!

Session 7: Gaining Commitment That old “Always Be Closing” thing is a tad antiquated these days so we’ll explore techniques designed to have them “buying” without you having to use any of that really awful “If I could show you a way to ___________ would you seriously consider . . . “ monkey style kung fu!

Session 8: Turning A “No” Into A “Yes” Let’s face it, as good as we all like to think we are, people are going to tell us “no”. Now what? I’ll give you a little hint (don’t tell anyone) You need a plan from the word “No” and Uncle Paul has you covered!

Between sessions there will be assignments and reinforcement emails!

Lila Richards Testimonial

Here’s what you’ll get . . .

(8) 45-60 minute sessions via webinar.

Access to the recordings for 60 days.

A downloadable worksheet for each session.

A reinforcement email each week during the program.

Email support for any course related questions!

Plus there might just be a surprise or two along the way because that’s I how I roll! Guilty as charged baby!

Who should attend?

Anyone in the B2B space who would like to gain some ridiculous sales chops! Veterans, beginners, people who are struggling and people who simply want to get better!

What’s the payoff?

While I’ll certainly do my part, the payoff is going to be up to YOU and your willingness to apply the material and put in the work but…

What’s the payoff to you if you get only one new client as a result of something you learned during our time together?

So What’s The Investment Paul?

Registration for this course is now closed. Please click HERE to check out our 40 Ways To Warm Up Your Cold Calls Webinar on March 24th!

My Risk Free Promise

If at any time you feel that I have not delivered what I have promised, then I want you to call me personally, directly, at this number (631) 455-2455 and I will personally make it right! If for some reason you are not satisfied, I will personally offer you an immediate refund. Please feel secure in the knowledge that you have zero risk in trusting me with your personal development!

I recently completed your online sales training. I just wanted to thank you for all of your help. I found the sessions entertaining, insightful and most importantly very practical.


The strategic and tactical advice provided was  very easy to immediately implement into my daily sales activities.


I will be recommending my colleagues attend your next round of online sessions – so watch this space for more FTI attendees.


Worth every penny!

Jessica Turner, FTI Consulting, London

After enjoying and seeing results from Paul’s advice, I decided to take his online sales course. The course takes you from start to finish. Whether it’s a review to get back on course, or you need some serious help this is a powerful 8 sessions.

I would recommend this course highly for rookies all the way to veterans. Paul reminds us that you should never stop learning and never stop improving. This has been a beneficial investment and I am pleased to provide this recommendation letter for your consideration.

Heidi R Matthiensen, Lewis Label Products

Your sales course allows people to attend at their own convenience and review the notes as many times as they want.  The topics were bang-on and the curriculum you put together flows through the sales process.  The investment is certainly worth it and I refer to my notes at least weekly to keep me focused on what I want to accomplish for the day, week, month and ultimately, the year.  Your course is a “must-do” for not only freshly minted reps, but 20 year veterans who may have misplaced or “taken for granted” some of the basics  we learned so many moons ago.


Thanks for putting this together.

Adam Russell, City National Bank

Paul’s training techniques  are from extensive research as well as his own first hand experiences in the sales field.  He is committed to his “product”, his customers as well as making a difference in people’s lives.

We took his Training Session as a group here at Keys and each of us sales reps had “aha” moments in improving techniques, questions, being a “RESOURCE”  for our clients, etc.

Paul is a pure and compassionate individual and would enhance ANY company’s sales force!  He truly makes a difference in lives and companies!  And THAT affects the bottom line of any company.

Anita Barrett, Keys Printing

“Insightful with no-nonsense, real world tips!

Paul Castain’s Sales School is an excellent resource for new and seasoned sales people.  You can expect a wide range of tips that are relevant TODAY, presented in a friendly and humorous atmosphere.  I especially like Paul’s delivery style and his tips on using social media alone make the course worth every penny.  Each session leads you through a comprehensive strategy to guide you from prospecting to closing the deal.  Paul lays out how to succeed and which mistakes to avoid, then he backs that up with great follow up activities to keep you on track and a wealth of additional links and materials.  Paul doesn’t hide the fact that he has made his own mistakes along the way and freely shares his experiences.  I personally feel more confident and have increased the effectiveness of my daily activities.  I have also changed my mindset from “I know that” to “I’m DOING that”.  I highly recommend this course to anyone in sales or anyone considering sales.”

Roger Demas, The Personal Insurance, Canada

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  • Jelizalde

    Paul, If we sign up for the Sales Training program at the office, then want to logon from the home computer will we still have access?

  • paulcastain

    Absolutely YES!

  • paulcastain


    We even record each session so you can go at your own pace!

    Hope you’ll join us!

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  • Lacynica Rexer Michel

    Paul, are all 8 sessions on 1/22/14? Thanks ~ Lacy

  • paulcastain

    Thanks for asking Lacy . . . No, the first session is on 1/22 and then each Wednesday thereafter. We deliver each session live and then supply everyone with a recording (with slides) of the session just in case they couldn’t be there or if they’d simply like to view it again for reinforcement!
    Hope you’ll join us!

  • Lacynica Rexer Michel

    Thank you for the update Paul. I will see if I can get this approved.

  • paulcastain

    We’ll save you a seat :)

  • Rick Howe

    Paul, What time of day are the sessions? Thanks. Rick

  • paulcastain

    Hi Rick,

    Thanks for asking . . . We offer the sessions at 1:30 pm EST and we also tape each session (slides and all) and send those out within 24-48 hours of the session.
    This way, everyone can go at their own pace.

    Hope you’ll join us!