Tag: creating value

Reinforcement Of Value

Posted April 25, 2011

I was finishing up a purchase at a local supermarket the other day when the cashier told me not only the amount I owed,  but told me how much I saved. Needless to say, I left there feeling like I received great value. It also served as an important reminder of how we might want … continue reading »

Transitioning Your Virtual Relationships

Posted May 26, 2010

At the core of my social media strategy is a firm belief that virtual relationships need to transition to real time. But you’ve heard me say that before, haven’t you? Today, I want to lay out a very simple way for you to provide more value to your network and position yourself as more than … continue reading »

Paul Castain
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