Why EVERY Sales Rep Should Keep A Journal

Posted June 5, 2018

There was a time when I would have dismissed the idea of keeping a journal as some warm and fuzzy “Dear Diary” sh*t! For the last 2 1/2 decades I’ve known better and today I want to share WHY I think its important for us sales folk to keep a journal. First, it allows you … continue reading »

Defaulting To Our First Time

Posted July 22, 2012

A few months back, I found this store. I know, weak opening, but stay with me 🙂 It took me 3 months to realize that I was an idiot and was taking the “scenic route” to get there. I had been taking a really stupid route to get there, that basically made no sense when … continue reading »

Castain's Back To School Challenge!

Posted August 22, 2010

It was the great Jack Welch who said “An organization’s ability to learn, rapidly and translate that learning into action is the ultimate competitive advantage” While I’ll be the first to yell “heck yes Jack” and perhaps head butt some people to burn off the adrenaline, studies tell us we are missing the mark big … continue reading »

The Day I "Picked" The Lesson!

Posted July 21, 2010

I sat there, guitar in hand, with a rather smug look on my face. I was eager to tell the “Master” that I had in fact figured it all out. Imagine that, Uncle Paul 20 years young and the keeper of the shortcut to end all shortcuts! I told my teacher that the secret to … continue reading »

Paul Castain
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