Paul Castain's Blog


Getting Pigeonholed By Your Clients Sucks!

Posted January 26, 2020

Have you ever been pigeonholed by a client? We become “pigeonholed” whenever a client labels us the person they go to for one thing but meanwhile we offer many other things they’re buying from someone else. The reasons for this can vary but more often than not, it’s a simple awareness thing. This can present … continue reading »

When Prospects Suddenly Lose Interest

Posted January 26, 2020

We’ve all had it happen where we have a super excited prospect and then; Suddenly they start stalling, making excuses, change their mind, and even; Ghost us! In this week’s episode of The Sales Playbook Podcast we talk about Prospects, The “Red Bull” Effect, and most importantly; Several actionable tips to help you overcome this … continue reading »

Stop Consuming And Start DOING!

Posted January 26, 2020

Fess up . . . When you come across a really good idea in a blog, in a video, a podcast, on LinkedIn, or perhaps the “interwebs”; Do you make a “mental note” to actually do it? Do you just favorite the post? Screen shot it perhaps? That’s great, but; Are you just consuming this … continue reading »

Some FREE Resources To Jolt Your Sales Efforts!

Posted January 25, 2020

I shared some really bad news earlier this week regarding the goals you set for this year and how 92% of us WON’T achieve them! Thought I’d send along some FREE resources to help! To download my FREE Success Kit, click HERE. To get instant access to over 300 FREE sales lessons, click HERE. To … continue reading »

How To Kick Your Competitor’s Ass This Year!

Posted January 25, 2020

Want to kick your competitor’s ass this year? It’s actually quite simple; Play from a different playbook! “Different” as in not the same one your competitor uses! Whether you’re sending an email, picking up a phone, leveraging LinkedIn, snail mail, etc. Play from a different playbook! When you work your opportunities; Play from a different … continue reading »

Things To Think About When It Comes To Your Clients

Posted January 24, 2020

If you’re familiar with the “Acres Of Diamond”story, you know that there was this guy, who had to sell his farm, to pay off the debt he incurred while trying to find diamonds at various locations. The sad part is that the person who bought the property discovered one of the largest diamond mines; Right … continue reading »

3 Weeks Into The New Year And I Have Some Bad News To Share

Posted January 24, 2020

I have some terrible news to share today, and; I even tried to warn you about it in a post I did late December 2019. Ready? According to research from University of Scranton, 92% of us WON’T achieve our goals this year! I’m actually going to share something later in this blog post that’s worse! … continue reading »

3 Fatal Mistakes That Undermine Your Prospecting Cadence

Posted January 23, 2020

In 2011 I began to really see things differently with regards to prospecting. That was the year I started my business and it’s also the year that I started to receive calls and emails from people trying to sell me stuff. Yep, the hunter became the hunted! So during the last 9 years of receiving cold calls and … continue reading »

Our Winter Sales Camp Download Is Live!

Posted January 22, 2020

I was thinking that your sales might need to be heated up this winter and; What better way than to offer my Summer Sales Camp download! Here’s what the program looks like; Session 1 How To REALLY Get A Decision Maker’s Attention The one phrase that will immediately set you apart from your competitors. How … continue reading »

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