Paul Castain's Blog

Prospecting And The “Not Interested” Objection

Posted May 30, 2024

Having evaluated thousands of cold calls, I can tell you that THE most challenging objection is;

“Sorry, not interested!”

And that brings us to THE most popular response;

“OK. Thank you for your time”

When I inquired as to why they didn’t even try to respond, here’s what I heard;

“I really don’t know what to say to that one”.

“It’s pointless to pursue that one because they just told me they DIDN’T have any interest”.

“I didn’t want to annoy the person on the other end of the phone”.

The best part is that “Not Interested” more often than not, ISN’T an objection, it’s a knee-jerk response to get you off their phone!

Forgive me for being the optimist here, but if this is THE most common “objection”, and the most common response is the verbal equivalent of “tapping out”;

Then what would happen if . . .

A) You had complete clarity as to what you were saying (and how you were saying it) that might have contributed to the objection?

B) You crafted more of an objection-resistant opening statement? You do know that’s THE best way to handle an objection, right?

C) You had an actual response instead of tapping out? Oh, and your response didn’t sound like some line of sh*t they were spewing in Wolf Of Wall Street?

Do you think you would be able to get in front of MORE opportunities?

I triple-dog dare ya to do this exercise;

Sales Reps: Come up with 3 responses to “Not Interested”. 

Make sure your responses are conversational and non-combative.

Role play your responses with a co-worker, friend, etc.

Sales Managers: Have your sales reps complete this exercise and send you their responses.

Compile everyone’s responses as a Word doc (so they can edit to fit their individual style) Send it to the team.

Discuss and role-play in your sales meetings.

You don’t get better at something by avoiding it!

Would you like my response to “Not Interested”?

Check out Session 4 of our prospecting course!

Here’s the course outline;

How To Create An Effective Prospecting Plan

  • How To Get (And Keep) Prospecting On The Calendar Even When You’re Crazy Busy
  • How To Dramatically Increase Your Sales Productivity
  • How To Add Another 16-32 Selling Days Each Year WITHOUT Putting In Overtime
  • Creating An Effective “Money Hours/11:30 Plan”
  • The 3 Obstacles To Your Sales Success and The Remedy To Get You Back On Track

20 Ways To Find (And Create) Sales Opportunities

  • 10 Places Where Reps Forget To Look For Opportunities
  • An Incredibly Counterintuitive Place To Hunt For Business
  • How To Triple Your Referrals
  • How To Find Decision Makers With The Urgency To Buy NOW

Meticulous Pre-Call Planning

  • How To Do Your “Homework” WITHOUT Falling Into The Research Vortex
  • The 4 Things You Should “Google”
  • A Website You Probably Aren’t Using That Should Be Included In Your Research

How To Avoid and Overcome Phone Objections

  • 10 Cold Call Openers That Can Dramatically Reduce Phone Objections
  • 5 Phrases To Avoid At All Costs
  • How To Master The Art Of The “Pattern Interrupt”
  • The 3-Step “Objection Buster” Formula
  • How To Respond To Typical Stalls (“Send Me Your Info”, “Call Back Next Month”, Etc.)
  • How To Respond To Typical Objections (“Not Interested”, “Already Have A Vendor”, “No Time”, “No Budget”)

10 Email Tactics That Will Get A Decision Maker’s Attention

  • The 3-Touch “Promise” Sequence (Plus 3 templates)
  • 14 Ways To Establish Credibility (Plus 5 Templates)
  • The Email I Send When Someone Is Using My Competitor (Plus 1 Template)
  • 2 Types Of Referral Emails (Plus 2 Templates)
  • The One Type Of Email The C-Level Can’t Resist (Plus 1 Template)

How To Generate More Opportunities Via LinkedIn

  • Why posting lots of content on LinkedIn can be a HUGE waste of time
  • How to use LinkedIn Polls as a lead generation tool
  • How to leverage “LinkedIn Trigger Events” that are right in front of you every day
  • The 3 Touch LinkedIn Sequence and the extended 12-month communication plan
  • How to dramatically increase your response rates and set more appointments via LinkedIn
  • How to use ChatGPT to save time and improve the quality of your messaging

The 8 Tactics To Use When Potential Clients Aren’t Returning Your Calls

  • The “Prove It To Me BEFORE I Speak With You” Sequence With 5 Email Templates
  • The AI Prompt That Will Quickly Make Your Sales Messaging More Relevant To A Decision Maker
  • The “Ghosting Repellant” Tactic With Email Template
  • Tactics That Will Increase The Probability Of A Prospect Taking/Returning Your Call
  • Two Ways To Use “Multi-Threading” To Get In The Door And Stay There  

How To Prospect With ChatGPT As Your Sidekick

  • How To Use AI To Target Your ICP (Ideal Customer Profile)
  • Creating a Hyper-Personalized Multi-Channel Prospecting Sequence with ChatGPT
  • Customizing Your Cold Calls, Voicemails, Emails, and LinkedIn Templates Like a Pro – Your Style, Your Voice
  • 25 ChatGPT Prompts That Will Supercharge Your Prospecting Game

What’s Included?

(8) 60-75 Minute Pre-Recorded Training Modules

75+ Actionable Tips and Tactics

10 Cold Call Openers Templates

Objection Buster Templates With Suggested Responses

30 Cold Email and LinkedIn Templates

1 Year LinkedIn Cadence

“Prove It To Me BEFORE I Meet With You” Sequence With Templates

25 ChatGPT Prompts For Sales Reps

Email Support For Any Course Related Questions

How Much?

$399 

Click HeRe to gain access!

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Company Contact Information

Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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