3 Updates To An Old Sales Adage

Posted January 5, 2012

Did you ever hear the one about . . . “A happy customer tells 3 people an unhappy one tells 11”? Do you believe it or have you been so used to it for last few decades that you’ve accepted it as true today? Those numbers have changed my friend . . . Whether a … continue reading »

Sales Discussions That Need To Disappear in 2012

Posted January 4, 2012

There seems to be an awful lot of unnecessary debate these days. It’s happening in the sales bull pens! It’s happening on social networking platforms! It happening on blogs! Here are two of them that I find useless! The first is this whole definition of a “cold call” I’ve seen this one go round and … continue reading »

Playbook For A Successful Year!

Posted January 3, 2012

Warning: I’m going to be blunt today! Leave now and come back tomorrow if you’d like when I will return to a kinder gentler Uncle Paul 🙂 It’s unfortunate, but there are two very common train wrecks that occur this time of year. The first happens when people set goals that were never properly thought … continue reading »

When The Student Is Ready . . .

Posted January 2, 2012

The “Teacher” appears. The “teacher” can be an actual person who can help you and . . . it can also be something that people miss all the time . . . Our willingness to accept a lesson. Perhaps a lesson we’ve heard many times but we simply weren’t ready . . . To ACCEPT … continue reading »

A Year Half Full . . . Then Empty!

Posted January 1, 2012

As I look back on 2011, I can’t help but think about some of the challenges that I faced. Challenges such as my wife being diagnosed with Breast Cancer. I look at this with a philosophy of the glass being “half full” because the cancer was caught in the earliest possible stage. Her surgery and … continue reading »

Paul Castain
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