Webster defines propinquity as “nearness of blood (kinship)” and “nearness in place and time”

Aside from us all having a new word we can drop in the sales meeting this week, I believe you need to know this word.

You can create “nearness” and “kinship” by making sure you’re “showing up” regularly with your prospects (clients too).

Are you?

This is why your calls have to be scheduled  . . . so you stay up on that “nearness” thing!

This is why you have to do the online equivalent of bumping into your prospects and clients on the social networks.

This is why you want to send people regular emails, newsletters, FedEx and snail mail.

This is why many of you become my clients . . . because of our propinquity from this blog, my LinkedIn group and mucho other places!

Propinquity . . . because when we achieve that “nearness” and “kinship” thing . . .

We stand out in this noisy world enough . . .

For people to consider us close enough to engage our services!

Like This Tip?

I hope so because this is part of a lesson I have planned for everyone who is attending our online Sales Camp program!

I have 6 sessions designed to help you hunt new business, increase existing business, help you plan and research your calls smarter,  ask better questions (and none of that open ended and closed questions stuff) present your solutions in ways that have greater IMPACT and close business without some cheesy 1970’s script.

This year will be our biggest class ever and I’d love for you to join us!

YOU can have a look at the program by clicking HERE!