Paul Castain's Blog

How To Make It Easier For Prospects To Understand You

Posted October 4, 2015

what did you say

I was so impressed with someone recently that I grabbed my wallet and was ready to buy a $2000 product they were selling.

The only problem was that every time they mentioned the name of their product, it was indecipherable!

I found myself saying “What the hell did she just say?”

I went back and rewound the podcast where she was being interviewed and the harder I tried to understand her, the more the name of her product seemed to elude me.

It made me think about 7 other areas where we can be misunderstood in sales and 7 really easy things you can do about it!

It will only take you a few minutes to learn and will provide you with a really easy framework when you hit the road this week.

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