Do you think the emails you sent today REALLY  made an IMPACT?

Sadly, 60-80% of prospecting emails are never even opened let alone responded to!

We lose them at the subject line by either using words that scream “SALES PITCH!” or words that send your email to the spam folder.

If we make it past the first checkpoint, we typically lose their attention at “Hello”.

Why?

Because our prospects are sending and receiving anywhere from 110 emails per day to over 250+ per day at the C-Level! They simply  can’t process that many emails without scanning and making really quick decisions as to whether the email is worthy of their attention!

How Do We Lose Their Attention?

By either saying something silly and time wasting like “My name is Paul Castain _______________” or cliched and salesy like “We’re a full service printer” “One source solution” One stop shop” instead of speaking about something more relevant to them.

At that moment we’re knee deep in boring our prospect because we sound like every other email they’ve ever received!

And for the grand finale, many sales emails lack a simple, clear cut, easy to understand and execute “call to action”.

But Wait, There’s More . . .

That email you sent today is hitting the inbox of someone who . . .

Was exposed to 3,000 advertising messages according FastCompany Magazine

Was interrupted from what they’re doing 7 times per hour according to Wendy Cole from Time Magazine

Was engaged in multiple phone calls and receive mucho voicemails.

They had internal/external meetings and in many cases had internal/external customers that needed to be tended to.

They had fires to put out and deadlines that hijacked their attention.

Imagine Consuming 1 1/2  Novels Each Day!

The average person consumes over 100,000 words 34 gigabytes of information according to University of California, San Diego.

Here’s a visual to help you imagine what this looks like. . .

Go to your book shelf and grab one book you love and one book that sucked.

Put a saw to the book that sucked and saw that piece of crap in half and then put it next to the one you loved.

You should now be looking at 1 1/2 books (unless you got creative with your sawing)

1 1/2 books worth of content is what you and your prospects are consuming each day when it comes to data.

And that just begs the question . . .

Will you try something different to get their attention, or are you just going to keep trying the same approach over and over again?

70 Ways To ROCK Your Sales Emails

On December 17th, I’m going to be sharing several ideas, to help make that email you’ve been sending, have a greater degree of IMPACT!

Specifically . . .

• One simple way to find potential clients who are 400% more likely to buy NOW!
• 4 ways to get email addresses WITHOUT spending a dime on email lists.
• 10 different types of emails that I’m personally using to get results for my business. Oh, and I’m also going to send you the templates so you can begin using them immediately!
• 12 subject line mistakes that you need to avoid. Keep making them and you’re hosed!
• 12 subject lines that get your email read.
• One EPIC mistake, just about every sales rep makes, in the first 3 sentences of an email.
• 2 Psychological techniques that work like a charm!
• How to dramatically increase your response rate

Click HERE or that really cool banner below for more details and to reserve your seat!