One way to seriously limit your opportunities, is to limit your efforts to doing what everyone else is doing.

Said another way . . .

Consider doing the OPPOSITE of What Your Competitors Are Doing.

Example;

There’s an old sales axiom that invites us to “Go where the money is”. That’s sound advice, and by all means, go where the money is, but, what if, in addition to going “there”, you also considered going where the money ISN’T?

Think about it, when are you most likely to change something, when you’re in pain or when you’re nice and comfy?

Conventional wisdom leads us to believe that companies that are hurting, can’t afford us, but I maintain that if you can tie your solution to top line growth or bottom line savings, funds can be allocated.

Another way (and I’ve been really trying to reinforce this message lately) is to step up your efforts during times when your competitors are winding down theirs.

Take summer, for example;

Many of your competitors will step away from their hunting efforts, you know, because its summer and all.

What the hell is that?

And more importantly, why are you going along with that idiotic mindset?

It’s the same limiting mindset that has people turning what should be 1 week at Christmas, into a 6 week, mental sabbatical that starts at Thanksgiving and concludes after January 1st.

So . . .

What if you did the opposite and actually stepped up your efforts?

For example;

Aside from increasing the amount of calls, emails, etc, I send out a very specific mailing piece,this time of year.

It’s message is simple;

“It’s Never Too Early To Train For An EPIC Year”

Many of my competitors slack over the summer because many VP’s of Sales won’t schedule training events.

I do the opposite and deliver a message that summer is actually one of the best times to train a sales team.

I mean think about it for a second;

Wouldn’t it make more sense to pull a team out of the field during a slower time?

Heck, I even have a new online course coming out on July 21st.

Who the heck does that over the summer?

I DO! Because I see the value in doing the opposite of what my competitors choose to do!

Oh, and speaking of which;

This summer, YOUR Competitors will most probably wimp out and not do a damn thing to build their sales chops.

Perhaps you could do the opposite and join us for our Rock Star Academy program?

It all takes place on your computer screen, so there are no airports, hotels and time away from your family.

We deliver each session live and then send out the recording, so you can go at your own pace.

Our focus is going to be 3 non negotiable selling skills;

How to Get In Front Of More Opportunities

How To Nurture Opportunities

How To Bring More Opportunities Across The Finish Line

Here’s the plan . . .

Part I (“The Concert”)

• Session 1: 20 Ways To Create Opportunities.
• Session 2: Meticulous Pre Call Planning.
• Session 3: How To Get Your Email Open, Read and Responded To
• Session 4: A Cure For The Common Cold Call
• Session 5: How To Sell MORE Via Your Social Network
• Session 6: How To Network Like A Pro (And ROCK Your Referrals)
• Session 7: How To Break The 8 Second Attention Span Barrier
• Session 8: A Complete Comnunication System To Get You In The Door (And Exit With A New Client)
• Session 9: How To Take Control Of Your Prospect/Client Meetings
• Session 10: How To Position Yourself As The Logical Choice
• Session 11: How To Close MORE Deals (And Win Back The Ones You’ve Lost)

Part II (“The Encore”)

• Most training ends right about here. Wouldn’t it be beneficial if there were some additional things in place to help drive the content home? That’s why I thought I’d offer my aspiring sales rock stars, an “ENCORE”!
• Once you complete the 11 sessions, I’m going to send you a weekly email, for 3 months, reinforcing and expanding upon the course material.
• I’m going to send you 5 eBooks complete with ideas and exercises to help you ROCK your new skills!
• At the end of the 3 months, I’m going to send you a special 60 minute review webinar.

What You Get, Pricing, Etc . . .

(11) 60 minute training sessions

Worksheets

10 Email Templates                                                                                                    
“Warm Calling” Template

3 Voicemail Templates

5 Social Networking Templates

Prospect Meeting Template

Follow Up Template

Requesting A Referral Template

Requesting A Testimonial Template

Recordings of each session (Always sent within 24 hours of the live session)

Email access to Paul Castain during entire time of the program

3 months of reinforcement emails from Paul (Emails begin after the 11th session)

5 eBooks (Sent out at various times during 3 months following 11th session)

Special Reinforcement Webinar (Sent at the end of the 3 months of reinforcement)

Pricing

3 easy payments of $399.67

Special Discounts (and Extras)

I discount when you enroll 2 or more in this program.

I’m also offering some cool extras like the all caps AWESOME Sales Manager’s Guide to this course! It has ideas on how YOU can help your team OWN the lessons in the program. Ideas for sales meetings, quizzes etc.

Email me for special pricing (and extras) when you enroll 2 or more paul@yoursalesplaybook.com

You don’t have to have a PayPal account to pay with PayPal. Simply select “Pay with a debit or credit card or Bill Me Later” after hitting the “Buy Now” button! Email me if you prefer to pay by check. paul@yoursalesplaybook.com 

Running Tight On Money?

You might be able to finance this purchase through PayPal!

Here’s how!

• Check out with PayPal and then choose PayPal Credit.
• Answer 2 quick questions and accept the terms.
• You’ll know within seconds if you are approved.
• Look for your PayPal Credit statement notification via email.

My Risk Free Promise

If at any time you feel that I have not delivered what I have promised, then I want you to call me personally, directly, at this number (631) 455-2455 and I will personally make it right! If for some reason you are not satisfied, I will personally offer you an immediate refund. Please feel secure in the knowledge that you have zero risk in trusting me with your personal development!