So there you are, cold calling away.
Somewhere between the voicemails, and the “Not interesteds”, are a handful of calls that actually went well but;
Didn’t result in an appointment.
What happens next?
For most sales reps, its an alarm set in their CRM to callback again.
And that’s exactly what one should do if they want to blend in with EVERYONE else.
What can you do instead?
Send a handwritten thank you note.
Why?
Because;
NOBODY does this!
Why else?
Because it will help you become more memorable while reinforcing something important from your discussion.
Example:
Let’s say that I spoke with Tina about my sales training programs.
During that call she told me how several of her reps aren’t making quota.
My note to her could go something like this;
Tina,
Thank you for taking the time to talk with me the other day.
I share your concern about reps not making their quota, in fact, that’s a huge reason why companies typically turn to me for help.
The good news, is that I have the solutions!
I’m going to give you a call after the holidays, to hopefully schedule a brief appointment, where we can discuss this further.
Thanks again and happy holidays.
Paul
This note accomplishes several things;
- Since it wasn’t sent via email, it won’t get buried in 100+ emails per day.
- It brings her concern and the possibility of a solution, front and center; something that was lost the moment she hung up the phone.
- Did I mention no one else does this? I’m pretty confident that Tina isn’t going to say “Lovely note Paul, I’ll just put it in the pile of all the other handwritten notes I received this week!”
I would also recommend that you send a handwritten thank you to any assistant who was particularly helpful to you when you called.
You can file that one under “Nobody does this” too!
Join Us For Our Cold Calls That ROCK Webinar
Here’s what I’m going to share . . .
- How to research a potential client WITHOUT becoming a full time research analyst.
- 2 ways to get WARM Introductions.
- 5 Email Templates That WARM up a cold call.
- How to craft an objection resistant dialogue that gets their attention in the first 10 seconds.
- How to proactively prevent skepticism, doubt, resistance and, I might as well say it; OBJECTIONS!
- How to respond to typical objections like “Not interested/No need” “Have a supplier/Under contract” “Too busy”.
- How to respond to typical stalls, like “Call me back next month, next year, after the holidays, next millennium etc” “Send me your information” etc.
- A 3 step formula to help you regain control of your calls.
- 4 ways to beat nervousness and call reluctance.
When?
December 1st at 11:30 am EST and don’t worry if you can’t make it that day. Sign up anyway and I’ll send you the webinar replay and all the goodies listed below!
Here’s what you’ll get;
(1) 90 minute webinar
Worksheets
Webinar Replay (In case you can’t make it or you’d just like to go back for more)
5 Email Templates
How Much?
$99
So if you’d like to bring your phone skills up a notch or three, click HERE to secure your spot!
