Paul Castain's Blog

Selling A Second Chance!

Posted November 4, 2010

A friend and I finished our dinner and we headed out to the “Castainmobile”.  I asked him if we could make a quick stop at the grocery store and with a nod of his head, we were on our way.

Once we were properly armed with our shopping cart, I confessed that we weren’t there for me, we were there for him. I told him to fill the cart.

A rather familiar wave of emotion consumed my friend when he realized that his family would have food in the house. I say it was “familiar” because I had the same look on my face when someone did it for me when I was down on my luck  back in ’95!

I believe that as wonderful as this life can be, there are times when it feels that all is lost. That someone in that great bakery in the sky has baked a “screw you” pie just for you!

Quite frankly, worrying about food is not only disheartening, its freakin humiliating!

I know because that’s how I felt 15 years ago!

What does this have to do with sales?

Well what if we were to take our Jedi skills and harness them for the ultimate good and did the following:

1)    Have a “Canned Sales Meeting” sometime this month where we ask all the participants to bring a few canned or non perishable items to donate to the local food bank.

2)    We take that network that we’ve been sitting on and we pass this concept along to them and ask them to pass it along to their network. Think Linkedin connections, Twitter and Facebook friends, people from your local chamber, your suppliers etc

3)    If you are a blogger, perhaps you could encourage your readers to host a “Canned Meeting” and pass the word on to their network

And just for the heck of it,  here are lots of Meeting Ideas to make sure you serve your “Canned Meeting” up with some awesome content!

Perhaps you can use your Jedi sales skills to sell your boss on making your next meeting, a “Canned Meeting”?

The point is to use that gift you were given to do some additional good.

The food banks get slammed this time of year folks and this will make a huge difference to someone . . .

Like it did for me at a time in my life when I desperately needed life to allow me the gift of another round.

Paul Castain
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Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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