Paul Castain's Blog

I Made One Simple Change On LinkedIn And It Made A Huge Difference

Posted January 14, 2018

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Question: What typically happens after we connect with someone  on LinkedIn?

Answer: Absolutely NOTHING!

Seriously, NOTHING!

Everyone sort of exercises their “right to remain silent”!

A typical LinkedIn flight plan goes something like this;

Send an invite or get sent an invite

The invite is accepted

Dead air

More dead air followed by;

NOTHING!

The easy thing to do would be to blame LinkedIn but last time I checked, they weren’t going around breaking fingers so people can’t interact.

I realized this a few years ago when I first started on LinkedIn and decided to do something about it.

Before I tell you what I did, I want to make a quick point;

Traditional networking follows a similar  trajectory.

Meet someone at an event followed by;

NOTHING!

So I sat down one day and mapped out a communication plan;

Right from “Hello”.

The very first “touch” is to send a quick email thanking them for connecting.

Truth be told, a lot of people do this but;

Mine actually gets responded to because of a little tactic I use.

I Ask A Question At The End Of The Email

Questions typically encourage answers and the moment they answer;

We’re interacting!

Oh, and when we interact, we’re starting to build a relationship and;

Relationships are what make a network valuable!

Not a bunch of static names on your computer screen or business cards you’ve collected from the networking events you attend.

But there’s something else I do when I connect with high level decision makers on LinkedIn.

I send them a handwritten thank you.

Why?

Because nobody does this!

But the email and the note are just the first 1-2 “touches” in my communication plan.

Would You Like My Networking Communication Plan and 10 Templates?

Then come join us for our How To ROCK Your Online and Offline Network on January 25th at 11:30 am EST.

Here’s what you’ll discover by joining us;

  • How To Strike Up A Conversation With Anyone (Even If You’re An Introvert Like Me).
  • 11 Networking Mistakes And How To Avoid Them.
  • A Step by Step Communication Plan To Follow During and After A Networking Event.
  • What To Say and Do From The Moment You Connect With Someone On LinkedIn.
  • An Easy Way To Stay In Touch With Your Most Valuable Connections.
  • How To Double and Triple Your Referrals and Warm Intros (Even If You’ve Never Done Business With Someone In Your Network).
  • How To Stay Out Of The “Friend-Zone” and Transition Your Network Into Paid Clients.
  • 10 Email Templates To Help You Stay “Top of Mind” With Your Network.

What do you get?

(1) 90 Minute Webinar

Worksheets

Webinar Replay

10 Email Templates

Can’t Make It On January 25th at 11:30 am EST?

Sign up anyway and I’ll send you the webinar replay, worksheets and templates!

How Much?

$99

Please click HERE or the button below to reserve your spot!

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Paul Castain
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