There’s nothing worse than losing a deal to a competitor who’s less qualified than you and your company!
Before you write that statement off as a hypothetical;
I’m here to tell you that it might be happening without you even knowing it.
How?
By your competitor “showing up” more than you do and;
Presenting their widget with more (perceived) authority, expertise, and style than you do!
Take “Mary” for example.
I come across her videos on LinkedIn all the time.
She speaks with authority and style and yet;
Half the sh*t she’s saying doesn’t work in the real world and;
When you take a look at her profile, she has the equivalent of about 15 minutes of experience.
But the perception is obviously there.
The same thing happens to you (and not necessarily on LinkedIn).
You have competitors taking YOUR opportunities simply because;
Your potential clients are more familiar with them then they are with you!
On one hand it isn’t fair, especially if you are clearly the better choice but;
On the other hand;
If they have created that sense of familiarity via phone, email, snail mail, LinkedIn, video, traditional networking, creative approaches, text, drop ins, drop offs, FedEx, while;
You’ve been taking a more passive approach, then;
They deserve the win!
And that’s unfortunate for both you and your competitor’s newly acquired client!
Have you ever see this visual?
Did you ever think that maybe you’re a lion who sees the pussycat looking back from the mirror?
Maybe it’s time for you to turn to your competitors and say;
You’re sitting in my seat, now get the f*ck up!
Then claim what’s rightfully yours!
Today, I’m cordially inviting you to do a few things;
- Create a communication plan that will enable you to “bump” into your potential clients in multiple ways (phone, email, snail mail, LinkedIn, video, traditional networking, creative approaches, text, drop ins, drop offs, FedEx, etc)
- Work on the “flavor” of your messaging so it encourages your dream client to want to be “courted” by you.
- Make sure you work it consistently. Sporadic approaches to sales communication are highly ineffective!
And, by all means join us for our How To Expedite Your Deals BEFORE Year End webinar on November 8th, at 11:30 am EST.
I’m going to be sharing a communication plan that begins the moment you set the appointment and takes you to the moment you ask for the business.
Here’s what you’ll gain by joining us;
- 30 ways to find buyers with a much higher degree of urgency to do the deal NOW!
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How to get the right players to your meetings… my definition of the “right players” might surprise you.
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How to establish your authority … BEFORE you even have your first meeting with your prospect. How to set the rules of engagement and outfox your competitors during highly competitive situations.
- 12 “Insurance Policies” you MUST take out with EVERY prospect!
- 12 forms of “evidence” that reduce doubt, skepticism and objections.
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How to create a higher degree of urgency during the “courtship” and how to ask for the business WITHOUT any of those cheesy “closing lines”!
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How to handle the price objection WITHOUT giving away the store and how to handle stalls like “I need to think it over” and “I need to run this by my boss”. And just for sh*ts and giggles, we might as well show you what to do when your prospect gives you the old “Let’s revisit this AFTER the holidays” routine.
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How to position yourself for a “second chance” when you lose a deal!
When?
Thursday, November 8th at 11:30 am EST.
Can’t make it on Thursday, November 8th at 11:30 am EST?
Sign up anyway and I’ll send you the webinar replay later that afternoon. View it at a more convenient time! And yes, I’ll send you the templates and bonus PDF listed below.
Here’s What You’ll Get . . .
(1) 90 Minute Webinar Packed With Actionable Tips.
Worksheets
Webinar Replay (Sent Later That Day)
2 Templates That Have Been Working Like A Charm For Me
Bonus PDF
What’s The Investment?
$99
