Most sales reps think of snail mail for one thing, and one thing only;
“Thank you” cards/notes!
While I can’t disagree with the importance of sending a “Thank you” card, we’re neglecting several other ways we can (and should) be using snail mail to complement our other sales efforts.
I have a bit of a confession to make;
I lied when I told you that there were 13 ways to leverage snail mail.
I’m actually going to help you discover way more!
How?
By having you answer the following 13 questions I’ve prepared for you and challenging you to come up with at least 3 answers for each.
Do that and you’ll have at least 39 ways to stand out by using snail mail and;
39 ways OTHER than sending “Thank you” cards!
You’re welcome!
13 Ways To Get A Prospect’s Attention With Snail Mail;
- In what ways can I use snail mail to introduce my company?
- In what ways can I do something creative via snail mail?
- In what ways can I use snail mail to highlight my expertise?
- In what ways can I use snail mail to send along “evidence” to reduce doubt, skepticism and hesitation?
- In what ways can I use snail mail to pass along a resource, idea or suggestion?
- In what ways can I use snail mail to set up (and create anticipation) for the next “touch”.
- In what ways can I use snail mail to create anticipation for an upcoming client or prospect meeting?
- In what ways can I use snail mail to stay top of mind between meetings with a prospect?
- In what ways can I use snail mail to complement my social networking activities?
- In what ways can I use snail mail to complement my traditional networking activities?
- In what ways can I use snail mail to stay top of mind with a client?
- In what ways can I use snail mail to raise my client’s awareness of ALL the products/services I can provide?
- In what ways can I use snail mail to generate more referrals?
Should you put ALL of your efforts into “snail mail”?
Hell no; but then again, you SHOULDN’T be putting ALL of your efforts into the phone and email;
Like you’re probably doing now! 🙂
Much like a great stock portfolio;
A great sales cadence is diversified!
How To Create A Kick-Ass Prospecting Cadence
I created 3 prospecting cadences from start to finish, with tactics, scripts, and the templates already done for you!
I’ll be sending those resources out to everyone who signs up for my webinar on February 13th.
Here’s what you’ll learn by joining us;
- 3 Different Prospecting Cadences: You will learn the step by step prospecting cadences I’ve created for the sales teams I’ve trained. We’ll discuss what to say, when to say it, and what channel to utilize. You’ll also get the exact scripts and templates so you can implement immediately!
- 5 Keys To A Kick-Ass Prospecting Cadence: There are things that most sales reps are completely unaware of when it comes to their approach and how it’s perceived by decision makers. We’re going to explore mistakes to avoid as well as the key components of an effective prospecting cadence!
- 6 Ways To Add Value To The Recipient: Everyone loves to tell you to “add value”. Great idea, but HOW do you do that? Don’t worry, I got you covered!
- 5 Ways To Use Creativity To Capture A Decision Maker’s Attention: I’m going to share 5 creative approaches your peers have been using and I’m even going to throw in a bonus PDF with 30+ creative ideas you can easily (and inexpensively) add to your cadence.
- How To Draw Someone Out Who ISN’T Responding To You: Admit it, this one’s your favorite because you know it sucks when your outreach is completely ignored! I have a few ideas to help!
When?
February 13th from 11:30 am EST to 12:30 EST. Can’t make it? Sign up anyway and I’ll send you the webinar replay, templates, scripts, etc!
Here’s what’s included;
(1) 60 Minute Webinar With Over 25 Actionable Tips
Webinar Replay In Case You Can’t Join Us Live Or You’d Like To Review Again
(3) Ready Made Prospecting Cadences Complete With Scripts and Templates
(1) Bonus PDF With 30+ Creative Prospecting Ideas
(1) Bonus Exercise With Feedback From Paul: “How To Add Value While Communicating With Potential Clients”
How Much?
$99
