File this one under “Things we should have been doing all along” but;
Now, more than ever, you need to position your solution in ways that can;
Help your prospect with the reopening phase of business.
Help your prospect/client generate revenue that they desperately need right now.
Save money, that they can allocate to critical areas of their enterprise.
Stretch their budget.
Save time that can be allocated to critical areas of their enterprise.
Boost morale at a time when spirits are low.
Create happy clients and shareholders who are losing faith.
Do more with less.
Increase production.
Streamline the operation.
Help them embrace an opportunity.
Minimize risk.
Yep, there’s no rocket science here, but here’s the part you might be missing;
Most of us think about direct impact when it comes to our solution.
Example: You hire me to teach you how to prospect smarter. I have several solutions that can directly impact that need.
What if you were experiencing issues with turnover? I don’t have a direct solution for that. I don’t have a product “How To Reduce Your Turnover”, but;
My training programs can INDIRECTLY reduce turnover.
How?
If sales reps improve their skills, the chances of them being fired or leaving are reduced dramatically.
When sales reps are making money, their morale is improved and that keeps them around longer, and;
Actually inspires a higher level of morale within the entire team.
So what’s the point?
Take the time to really think about HOW your solution can both directly and indirectly impact the areas that matter most to your prospect and clients right now, and;
Continue to have this thought process (and discussion with your team) regularly because;
Things are changing at a much faster pace and you need to change your approach accordingly.
Also, just for sh*ts and giggles, keep a list of how your solution can both directly and indirectly help your dream client by your phone/computer.
This will keep you focused on What’s in it for them, and;
That’s how you can REALLY STAND OUT right now;
By being super relevant!
HOW DO YOU PROSPECT DURING UNCERTAIN TIMES?
It’s definitely NOT a time for “commission breath”, but on the other hand;
You certainly don’t want to give away the store!
That’s what we discuss in this Covid-19 Prospecting Download.
Here’s the plan;
Session I: 7 Approaches To Prospecting That Are Incredibly Relevant Right Now.
Where the “money” is right now and one counterintuitive approach 99% of your competitors haven’t thought of.
A thought process that smart companies utilized during the last recession that changed their results dramatically.
A philosophy American Express pioneered that could work wonders for you right now!
How to REALLY get on your prospect’s radar screen WITHOUT being gimmicky or insensitive.
Session II: Retooling Your Cold Calls.
3 phone scripts designed for prospecting during the pandemic. And yes, I’ll send you the templates.
3 voicemail scripts that are relevant to what your prospect’s are concerned with, right NOW. What? You’d like the templates? Done!
How to respond to a new wave of phone objections and stalls without being insensitive about it! And just for heck of it, we’ll have a little chat about what to say when someone gives you hell for prospecting “at a time like this”.
How to create “mental body armor” and avoid burnout!
Session III: How To Utilize Emails and LinkedIn In A Way That Adds Value.
Why emails crash and burn during times like these and what you can do IMMEDIATELY, to change that.
10 emails that have been created to help you communicate more effectively during Covid-19. Will I send you the templates? Hell to the YES!
A PDF With 10 Subject Lines
The hidden LinkedIn tactic that will make you a star with your network, NOW more than ever!
What you should do INSTEAD of putting endless hours into posting content.
10 LinkedIn templates that will help you stand out with your network.
Session IV: Creating A Prospecting Cadence That’s Helpful, Caring, and Incredibly Effective!
The 5 components of your cadence that MUST be adjusted during Covid-19
3, count ’em, 3, pre-made prospecting cadences, complete with templates, scripts, etc.
A tactic that creates anticipation for your next call, email, etc.
When?
Download it instantly and go at your own pace!
What’s Included?
(4) 60-75 Minute Prerecorded Training Sessions
(3) Phone Scripts
(3) Voicemail Scripts
(10) Email Templates
Bonus PDF With 10 Attention Getting Subject Lines
(10) LinkedIn Templates
Personalized Feedback After Each Session When You Hand In Your Homework Assignment. Yep, your seventh grade math teacher is back baby and he’s pissed!
Email Access To Paul Castain To Answer Any Course Related Questions
How Much?
$299
Click HERE to secure your spot in this program!
