One of the many unfortunate challenges in sales right now is the hesitation of decision makers to want to meet and;
If you’re fortunate enough to land a meeting, there’s a good chance they’re delaying a move forward with your solution.
What can you do to speed this up, WITHOUT being insensitive?
It starts with a question that you must be able to answer!
“What are the compelling reasons to do this now versus AFTER the pandemic?”
You need the answers to this question to get in front of those who will delay because of the pandemic, and;
You’ll also need the answers to this question to offer a viable reason to move forward with your solution NOW, versus whenever the pandemic chooses to go back from whence it came.
I did this exercise with a group of reps that deal with real estate investments and they flagged the low interest rates as a compelling reason to meet/take action NOW.
During a training session with some reps from the printing industry, they flagged less noise with direct mail right now as a compelling reason.
One of my software clients flagged the need for increased productivity at a time like this, and;
Someone else (same industry) flagged cost savings as a result of their solution that can help their clients live to fight another day.
One of the many compelling reasons I offer potential coaching clients is the need for a different playbook during Covid-19 and accountability to keep you taking action on days when quite frankly, you might want to call it an early day!
Things to get you thinking . . .
Can your solution help your clients increase top-line sales?
Can your solution result in happier employees, clients, and shareholders?
Can your solution instill employee, customer, and shareholder confidence?
Can your solution save time, money, help them do more with less?
Can your solution increase production?
Can your solution improve profitability?
Homework: Think of as many compelling reasons as you can and brainstorm this with your sales team.
Once you do this, consider supporting these compelling reasons with stories and other forms of evidence.
PROSPECTING IN THE WEEKS AHEAD
Prospecting hasn’t gotten any easier for us these past few months.
You have decision makers (who were already distracted) completely consumed with trying to survive another day.
You have other decision makers getting sh*tty (and rightly so) because of the insensitivity of the sales rep cold calling them.
Then you have all these “thought leaders” telling you that you should just “add value” and “be kind” at a time like this, but;
How can you do that WITHOUT giving away the store?
I put together a special download and I’ve loaded with tons of extras!
Here’s the plan;
Session I: 7 Approaches To Prospecting That Are Incredibly Relevant Right Now.
Where the “money” is right now and one counterintuitive approach 99% of your competitors haven’t thought of.
A thought process that smart companies utilized during the last recession that changed their results dramatically.
A philosophy American Express pioneered that could work wonders for you right now!
How to REALLY get on your prospect’s radar screen WITHOUT being gimmicky or insensitive.
Session II: Retooling Your Cold Calls.
3 phone scripts designed for prospecting during the pandemic. And yes, I’ll send you the templates.
3 voicemail scripts that are relevant to what your prospect are concerned with, right NOW. What? You’d like the templates? Done!
How to respond to a new wave of phone objections and stalls without being insensitive about it! And just for heck of it, we’ll have a little chat about what to say when someone gives you hell for prospecting “at a time like this”.
How to create “mental body armor” and avoid burnout!
Session III: How To Utilize Emails and LinkedIn In A Way That Adds Value.
Why emails crash and burn during times like these and what you can do IMMEDIATELY, to change that.
10 emails that have been created to help you communicate more effectively during Covid-19. Will I send you the templates? Hell to the YES!
A PDF With 10 Subject Lines
The hidden LinkedIn tactic that will make you a star with your network, NOW more than ever!
What you should do INSTEAD of putting endless hours into posting content.
10 LinkedIn templates that will help you stand out with your network.
Session IV: Creating A Prospecting Cadence That’s Helpful, Caring, and Incredibly Effective!
The 5 components of your cadence that MUST be adjusted during Covid-19
3, count ’em, 3, pre-made prospecting cadences, complete with templates, scripts, etc.
A tactic that creates anticipation for your next call, email, etc.
When?
Download it instantly and then go at your own pace!
What’s Included?
(4) 60-75 Minute “Live” Training Sessions
(3) Phone Scripts
(3) Voicemail Scripts
(10) Email Templates
Bonus PDF With 10 Attention-Getting Subject Lines
(10) LinkedIn Templates
(3) Complete Prospecting Cadences With Scripts and Templates
Personalized Feedback After Each Session When You Hand In Your Homework Assignment.
Email Access To Paul Castain To Answer Any Course Related Questions
How Much?
$299
Click HERE to download this program instantly!
