Most sales reps think of snail mail for one thing, and one thing only;
“Thank you” cards/notes!
While I can’t disagree with the importance of sending a “Thank you” card, we’re neglecting several other ways we can (and should) be using snail mail to complement our other sales efforts.
How To Create 39 Ways To Include Snail Mail Into Your Sales Mix
Answer the following 13 questions with at least 3 answers for each.
Do that and you’ll have at least 39 ways to stand out by using snail mail and;
39 ways OTHER than sending “Thank you” cards!
You’re welcome!
13 Ways To Get A Prospect’s Attention With Snail Mail;
- In what ways can I use snail mail to introduce my company?
- In what ways can I do something creative via snail mail?
- In what ways can I use snail mail to highlight my expertise?
- In what ways can I use snail mail to send along “evidence” to reduce doubt, skepticism, and hesitation?
- In what ways can I use snail mail to pass along a resource, idea, or suggestion?
- In what ways can I use snail mail to set up (and create anticipation) for the next “touch”.
- In what ways can I use snail mail to create anticipation for an upcoming client or prospect meeting?
- In what ways can I use snail mail to stay top of mind between meetings with a prospect?
- In what ways can I use snail mail to complement my social networking activities?
- In what ways can I use snail mail to complement my traditional networking activities?
- In what ways can I use snail mail to stay top of mind with a client?
- In what ways can I use snail mail to raise my client’s awareness of ALL the products/services I can provide?
- In what ways can I use snail mail to generate more referrals?
Should you put ALL of your efforts into “snail mail”?
Hell no; but then again, you SHOULDN’T be putting ALL of your efforts into the phone and email;
Like you’re probably doing now! 🙂
Much like a great stock portfolio;
A great sales cadence is diversified!
Upping Your Prospecting Game
I’ve put together email and LinkedIn templates, phone and voicemail scripts, as well as 75 tactics to help you get in front of more opportunities!
It all happens during our upcoming How To Hunt For New Business More Effectively course and it begins on April 21st!
Here’s what I’ve prepared for you;
In Session 1, we’re going to explore how you can seriously warm up your cold calls.
We’ll talk about 3 different “scripts” that I’ve designed to be used during the pandemic.
We’ll discuss how you can create a more objection-resistant dialogue while maintaining control of the call. And while we’re at it, we’ll discuss a revised objection handling formula that’s a must if you’re using the phone.
In Session 2, we’ll discuss how you can master this thing we call “email”!
I have tips that will help you with your subject lines, overall message, how to improve your response rates, and a few tactics that will forever change the way you approach emails going forward!
Oh, and you’ll get to send me one of your prospecting emails for an honest and helpful critique.
In Session 3, we’re going to talk about how you can use creativity to stand out and capture the attention of your prospects.
I’ll be sharing numerous real-life examples of what sales reps have been using during the pandemic.
In Session 4, I’m going to show you how to put everything together into an all caps EPIC prospecting campaign.
We’ll explore a lethal tactic called “Mixing and Mapping”.
You’ll be creating a well orchestrated prospecting campaign and sending it to me so I can provide personalized feedback.
When?
Class Begins On April 21st (from 11:30 am EST to 12:30 pm EST) and will continue each week, for four weeks until May 5th.
Can’t Join Us Live?
Well, then you’re screwed and should just go back to struggling through your prospecting. Just kidding! We deliver each session live and then send out the replay later that day. Go at your own pace, my friend!
BEWARE!
You’re Going To Be Paired Up With An Accountability Partner!
The problem with most courses is that there’s no one to hold you accountable. No one to make sure you’re applying what you learned!
Not on my watch baby!
I’m going to pair you up with someone else taking the course and;
I’m going to assign homework after each session where I’ll offer personalized feedback!
You’re welcome!
What’s Included?
(4) 60-75 Minute Training Sessions
Session Replay Sent Later That Day
(3) Phone Scripts
(3) Voicemail Scripts
PDF With Suggested Responses To Typical Phone Objections.
(15) Pandemic Appropriate Email Templates
Bonus PDF With 10 Attention-Getting Subject Lines
PDF With 6 Ways To Increase Email Response Rates
PDF With 6 Ways Your Peers Are Using Creative Prospecting Tactics During The Pandemic.
PDF With 30 Creative Prospecting Ideas
Folder With A 10 Touch Prospecting Campaign Complete With Suggested Templates and Phone Scripts.
Bonus Prerecorded Session Getting Your Sh*t Together
Bonus Prerecorded Session How To Generate Leads Via LinkedIn
(10) LinkedIn Templates
Personalized Feedback After Each Session When You Hand In Your Homework Assignment.
Email Access To Paul Castain To Answer Any Course Related Questions
How Much?
$299
Click HERE to secure your spot in this program!
Train your ENTIRE sales team for $999!
Yep, Whether you have 5 sales reps or 5,000, you’ll only pay $999 total and;
Each member of your team will have access to Paul Castain and get his personalized feedback with the assignments.
We’ll (and by “We’ll I mean “I’ll”) even throw in a FREE 30 minute conference call for your team when you go with the $999 option.
