HOW DOES ONE STAND OUT IN A SEA OF NETWORKING CONTACTS?
Funny you should ask . . .
1) Get on a committee at your local chamber with the goal of eventually chairing that committee. Doing so makes you a “go to” person which dramatically increases your visibility!
2) Show up consistently in any of the networking venues you embrace. Doing so gives you that “familiar face” vibe which obviously increases visibility. It also helps establish propinquity!
3) Your status updates: You should be updating your status updates daily. Doing is like a store owner turning the lights on, opening the door and, flipping the sign that says “Sorry we’re closed” to “Yes, we’re open”!
4) Live in the comment section of your network’s status updates. Everyone has a story and wants to be heard. Be the friendly voice in the crowd that acknowledges that! And when you do, tag them so they are alerted.
5) Assume the role of “matchmaker” to people in your network. If you do this, you put yourself at the center of mucho relationships which in turn makes you more . . . VISIBLE! Actually, it makes you F’n valuable! Here’s a FREE email template that will help!
6) Increase your visibility by moving all connections to additional networking venues. Example: If you network with someone in the traditional sense, why not increase your exposure by inviting them to connect on LinkedIn? Every once in a while, send your network an email letting them know the other places they can connect with you. At the end of that email, ask them where else you can connect with THEM! This also helps to establish propinquity. I know, I keep using that word but look it up! Besides, it really rolls off the tongue.
7) Have an idea that you offer to someone in your network with no strings attached. When was the last time you got an “I was thinking of you and thought this idea might help” message from someone? That’s my point . . . nice way to gain visibility because nobody does it!
8) Start your own networking group so you can hang out with your target audience. This can be done in conventional networking or in a social networking venue as I did with my Linkedin Group. That group represents a community where I can demonstrate my expertise regularly to 62,000 members! I did the same thing over on Facebook and have been doing this “face to face” for two decades!
9) Move all virtual relationships to real time. Set a goal of speaking to at least 3-5 people from your social network each week. This will help you increase visibility big time! Why? Because most people leave their connections on a computer screen or for those who go to networking events . . . they leave their new contact in a stack of all the other business cards they’ve collected! I put together a FREE PDF for you, taking you step by step. You can download it by CLICKING HERE!
You might even want to embrace the power of “Keep In Touch Tuesdays“.
10) Email your entire network every 4-6 weeks with a helpful resource. Can it be salesy? My advice is to be helpful first, then take a small liberty.
Example: When I sent my free coaching guide to my network, I made sure the vast majority of that guide was helpful. At the end of that guide, I took a small liberty and let people know how they can learn about my 2021 Coaching Program
Would You Like 10 Templates and A Really Cool Networking Plan?
