I’ve never been a fan of “hustle porn”! You know, the “I’m working this weekend while y’all are slacking” type of garbage.
I’m a big fan of engaging in what experts refer to as “having a life”, but;
Sometimes we need to step things up!
Here’s a radical idea;
Get up an hour earlier on Saturday and Sunday, and;
Put that time towards any (or all) of the 3 drivers of sales success;
Getting New Accounts
Retaining/WOWing Existing Accounts
Growing Accounts
How can you do that on the weekends?
You’re not going to actually engage with anyone over the weekend, but;
You could use that time to do any combinations of the following;
Research and prep for some of your calls for the upcoming week.
Embedded Video Emails: Shoot a few videos and use a free app like Vidyard to embed them into your emails.
Pick a few LinkedIn connections and send them each an email suggesting a quick call to get to know each other one day next week.
Send a handwritten note to a prospect or client.
Use one of these creative ideas to stand out.
Introduce two people who should know each other.
Send a helpful resource to your prospects and clients.
Think about how you can use the fall, Halloween, Thanksgiving, The Holiday Season, Year End, etc., to change up your messaging.
Here’s the best part;
If you were to start today and do 60 minutes each day of the weekend, until year end;
You will have given yourself the gift of;
3 EXTRA Selling Days By Year End!
“But that takes time away from my family!”
Get up an hour earlier. A small price to pay to help replace some of the opportunities you’ve lost this year!
But don’t confuse action with planning;
When we’re talking about stepping up our efforts, the planning is important, but;
So is getting your uniform dirty!
Make sure you’re doing BOTH!
Cold Calls Have A 97-98% Failure Rate
IBM released a study where they found that 97% of all cold calls never result in an appointment. LeapJob was less optimistic and found that number to be more like 98%!
Sounds pretty grim, no?
While you could easily point your finger at cold calling, and even jump on the bandwagon that feels the cold call is dead, a lot of it has to do with the person making those calls.
I know, Ouch!
But let’s be completely honest;
Most sales reps weren’t properly trained to leverage the phone.
They know they’re supposed to research but don’t know WHAT they should be looking for.
There are also those who spend either no time researching or way too much time.
There are those who don’t know how to warm up the call by leveraging additional forms of outreach. You do know that you’re allowed to do that, right?
Many reps don’t know how to craft an “objection resistant dialogue” and either end up “winging it” or sounding like they’re reading from a script.
They don’t turn the call into a “visit” because they’re too busy spewing a “sales pitch”.
They fail to capture interest during the first 8 seconds of a cold call, and get ushered quickly off the phone. The same can be said with the emails they’re sending in that they lose the recipient’s interest in the first sentence or two.
They don’t know how to handle the typical objections in a way that doesn’t sound cheesy or cliched, or that redirects the conversation back to asking for the appointment.
They either don’t leave a voicemail message or worse yet, they leave one that’s typical and reeks of “me too”. And to be completely blunt, they leave a voice mail that results in disregard and DELETE! Kind of like those emails they’ve been sending too!
They don’t know how to make the phone PART of a bigger communication plan that includes OTHER forms of outreach.
That’s why I thought it might be time to offer a special, 2 session, online sales course;
Here’s what we cover;
30 ways to find potential clients who have a higher probability of needing what you sell TODAY.
How to research quickly and efficiently so it doesn’t become your life’s work.
33 ways to approach a potential client.
3 ways to dramatically increase the probability of someone taking your call instead of letting it go to voicemail.
Creating a prospecting cadence that maximizes exposure, while limiting something experts refer to as “Becoming a pain in the ass”.
15 email templates that get opened, read and responded to.
How to embrace a “gatekeeper” as a partner vs some cranky keeper of the gate!
How to craft an objection resistant dialogue that gets their attention from “Hello”. I’m also going to send you a template you can IMMEDIATELY apply.
12 ways to proactively prevent skepticism, doubt, resistance and I might as well say it, OBJECTIONS!
A 3 step formula for responding to 95% of the objections you get on a regular basis.
3 really cool tactics to use when someone asks you to send them information.
4 types of voice mails that will capture the recipient’s attention. I’m also going to send you the templates.
Here’s What You’ll Get . . .
(2) 90 minute sessions with over 75 ideas to dramatically improve your prospecting efforts!
(2) Sets of worksheets (one for each session)
15 email templates
1 opening statement template
4 voicemail templates
Email access to me to answer any course related questions
Go At Your Own Pace
Since this is a download, there aren’t any set times you need to show up for class. View it at your leisure and go at your own pace. I won’t tell anyone!
“Every session during this course I took away something that I was able to apply that SAME day. I took the tips and started getting through, or using gatekeepers to my advantage, got my voicemails returned and while using the reverse call to action, actually had customers apologizing to ME for missing MY call.
By the end of every week, I’d have the recording to go back and listen to again, or at a convenient time for me, so it was easy to keep up week to week.
Lastly, you feel like you are the only one of Paul’s students. He does a perfect job of welcoming your questions, encourages you to send him things that you are working on and will give you feedback, and is such a cheerleader for his students. We all know that sales people have a high need for approval, and you WILL get it from Paul. As well as a kick in the you-know-what when necessary.
If you e-mail Paul that you tried something new, you will get an e-mail back saying Great job and that’s something we all need to keep on going and to try even harder.
Invest in YOU, and you will quickly see the monetary return.”
What’s The Investment?
$199
Click HERE to download it NOW!
