Paul Castain's Blog

Every Sales Rep Should Do This

Posted November 2, 2023

Take a moment to think about everyone you know that’s a decision maker.

You have co-workers, friends, family, neighbors, perhaps someone in your network, etc..

Once you do that, there are three quick things you should consider doing;

First, ask them how many emails, calls, voicemails, etc., they receive from sales reps on a daily/weekly basis.

Next, ask them if they all pretty much sound the same or do they all have their own style and approach.

Last, ask them to forward any email that got their attention, was different, clever, etc..

If you take the time to do this, you can count on a few things;

A reminder of the sheer volume of sales messaging decision makers are exposed to.

A reminder that most sales messages sound the same.

A reminder of how most sales messaging isn’t memorable.

Hopefully, a few cold email templates that have been battlefield tested in getting a decision maker’s attention.

Give it a try and let me know how it works out for you!

 20 Prospecting Tactics That Really Work

If you’d like greater success on the phone, email, LinkedIn, etc.;

STOP Saying and Doing The Same Things As Everyone Else!

How do you do that?

A great first step would be to join us on November 10th for our 20 Prospecting Tactics That Really Work webinar!

Here’s a brief overview of what you’ll discover;

  • The “11:30” Approach To Warming Up Cold Leads
  • How Cintas Warms Up Cold Leads
  • A Brilliant Method One Of Your Peers Uses To NEVER Make A Cold Call and Increase Deal Velocity
  • How These Two Top Performing Reps Created A Referral Engine
  • The “3 Touch LinkedIn” Sequence
  • How To Use 3 Of Cialdini’s “Laws Of Influence” To Create Opportunities
  • How Top Performers Are Leveraging “Themed Messaging” To Stand Out
  • Three Surefire Ways To Get The C-Level’s Attention (That Your Competitors Aren’t Doing Yet)

When?

Friday, November 10th, from 11:30 am to 12:30 pm EST

What’s Included?

(1) 60-75 Minute Action Packed Webinar

Webinar Replay

How Much?

$99 

Please click HERE to reserve your seat.

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Company Contact Information

Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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