Paul Castain's Blog

Two Radical Extremes To Responding To Phone Objections and Why They Both Suck!

Posted November 28, 2023

There’s an old philosophy when it comes to phone objections and when you should politely exit the call;

Keep going until you have 3 objections or an appointment. Whichever comes first.

I’ve always found that to be a bit much and I can also tell you that;

If I have to tell you “NO” three times, in the same conversation;

You’re going to make my “This Person Is An A-Hole” list.

And you’re not going to appear confident or persistent as other sales trainers might tell you;

You’re going to appear annoying and desperate!

On the other hand . . .

Give up after only one objection and you’re missing out on something;

A Chance To Move Beyond Their Standard Blow-Off

EVERYONE (Including you) has a standard blow-off they use to get someone off their phone quickly.

For some it’s “Thanks anyway we have a vendor for that”. For others, it’s “Not interested” or “Send me your info”.

And I want to be clear about something;

It’s not that they’re lying to you;

It’s that you haven’t earned the right to take up their time, and;

It’s just easier to give you their standard blow-off!

And then there’s this . . .

“No” is a conditioned response when someone you don’t know, like, or trust, interrupts what you’re doing, to try and sell you something!

So on one extreme, you have a rather pushy “Wait ’til they say ‘No’ three times” philosophy.

On the other extreme, you have people tapping out after only one objection.

Perhaps the answer lies somewhere in the middle?

I teach my clients to respond to two objections before politely exiting the call.

They find, that in moving beyond that first, “blow-off objection”, they learn what the REAL issue is;

Without making someone’s sh*tlist.

Perhaps YOUR Phone Skills Could Use A Little Love?

We’re going to be talking about objections and more importantly, creating an “objection resistant” dialogue in our webinar this Friday.

Have you signed up yet?

Here’s what you’ll gain by joining us;

  • 10 Cold Call Openers That Can Dramatically Reduce The Probability Of Getting A Phone Objection
  • 5 Phrases To Avoid At All Cost
  • How To Master The Art Of “Pattern Interrupts”
  • How To Use The Preemptive Strike Tactic To Neutralize Objections.
  • The 3 Step “Objection Buster” Formula.
  • How To Respond To Stalls Like “Send Me Some Information”, “Call Me Back Next Month, Next Quarter, After The Holidays”, Etc.
  • How To Respond To Typical Objections Such As “Not Interested”, “We Already Have A Vendor For That”, “We’re Under Contract”, “No Time To Meet”, “No Budget”.

When?

December 1st from 11:30 am to 12:30 pm EST.

Here’s What You’ll Get;

(1) 60-75 Minute Cold Call Training

Webinar Replay

10 Cold Call Opener Templates

Bonus PDF With Suggested Responses To Typical Objections

How Much?

$99

Please click HERE to reserve your spot!

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Company Contact Information

Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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