Today’s blog post is geared toward those who lead a sales team. If that isn’t you, could you forward this along to your VP of Sales?
Here are a few quick thoughts to help you plan a sales kick-off that kicks ass!
Talk About Issues That Matter To Your Team
How do you know what matters to them? How about asking them?
Make It Interactive!
Sales reps don’t want to be preached to, spoken at, and lectured endlessly.
You’ll want to have plenty of discussions and encourage an environment where reps WANT to contribute.
Your team will also find it a hell of a lot more interesting and you’ll have fewer “outer body experiences”.
I use a simple formula during my talks to make them interactive. Email me and I’ll send it to you.
Hire A Speaker Who Offers Actionable Tips, NOT A “Rah/Rah” Session!
Pumping up the troops is important but you need to understand that without actionable tips and how-to’s, it doesn’t last very long.
Oh, and while we’re at it, tell them to go light on the philosophical stuff too!
There needs to be an emphasis on actionable tips and tactics!
Note: To learn about my keynote speaking approach, topics, and availability, please click HERE.
Get The Action Verbs Flowing At The End Of The Meeting
At the end of my training programs, I always have the participants create a quick plan based on what they just learned.
Otherwise, I just entertained a bunch of people instead of helping them to kick ass.
Pair Them Up As “Accountability Partners”
People love to talk about conquering the world when they are all hyped up at a meeting.
Pairing them up ensures that they at least put in the effort once they get back home.
Create A Communication Plan To Keep The Ideas Alive
Most training is forgotten about by the time the participants get to the airport.
Create a plan to keep the ideas alive.
Include things like;
Reinforcement Emails
“At A Glance” PDFs
Short Webinars and Videos
Progress Reports From The Team During Meetings and One on Ones
Assignments
Having Teammates Present On Topics Discussed
That’s it for now.
More to come on this subject!
Have Paul Speak At Your Sales Kickoff Meeting
The problem with “Rah-Rah” Speeches is that they wear off – really fast!
Why?
Because the vast majority of them are “fluff” with zero to no substance.
But they feel so damn good at the time!
Everyone’s all pumped, motivated, and energized.
Kind of like how you feel after a Red Bull until …
Until the debilitating crash comes and you wonder …
“What the hell did that motivational guy just teach me?”
And that’s about all you have to show for it.
Not on my watch!
First of all, if you’re looking for a “Motivational Speaker” feel free to leave now.
That’s not what I do.
Looking for someone to talk about value propositions and spew a bunch of silly training acronyms … you can leave too!
Want a bunch of philosophical concepts that contain no actionable tactics … see ya!
A Different Approach
My talks are interactive – and they had better be, too – because the last thing sales reps want is a lecture or worse yet …
A Sermon!
We’re going to roll up our sleeves and …
Have an interactive discussion
Brainstorm
And develop an actual plan so that …
When we finish …
Everyone is armed to go back and … kick ass!
I’m a high-energy guy (big shock) so I’ll be delivering this with a style that keeps EVERYONE engaged!
No out-of-body experiences on my watch!
What Topics Do I Speak About?
That’s going to be up to you and your team but here’s what I’ve been hired to speak about recently.
- How To Hunt For Business More Effectively
- How To Stay Top Of Mind With A Prospect Who Has Way Too Much On The Brain
- Why Sales Is A Mixed Martial Art
- How To Create Propinquity To Expedite Your Deals
- How To Take Control Of Your Prospects (Without Being Controlling)
- How To DOMINATE In A Competitive Sale
- The 3 Drivers Of Sales Success
- Playbook For a Successful Year
- It’s A New Year, Now What?
Consider this just a partial list – just to get you thinking.
With 30+ years of hands-on sales experience, and having trained over 70,000 sales reps, there’s no shortage of what we can talk about!
What Happens After I Speak?
Well, immediately following all those “You hired a kick-ass speaker” emails you’re going to receive …
We’re going to have a follow-up program kick in so that …
All that great stuff we did during your event gets ACTED UPON!
And I think it’s really important that I make myself available to you and your team for any questions or to bounce an idea off of.
What Sized Crowd Will I Consider?
My ego would love it if you could fill a stadium for me, but the reality is that I’ve been hired to speak in front of crowds as small as 4 to 1,000+.
Pricing and Availability
Please email me paul@yoursalesplaybook.com for my availability and pricing.
Please send me as much detail as you can about your event and particularly what you’d like to accomplish.
From there, we’ll schedule a quick call to discuss your event, pricing, and my availability.
Should you choose to hire me, we’re going to take the time to do this the right way!
I’ll continue to tweak the initial outline I create for you and your team until you say “PERFECT!”
I’ll speak with you and your team as many times as it takes to help you create an awesome event.
It all begins with the courage to:
- Call me: (631) 455-2455, or
- Email me: paul@yoursalesplaybook.com
