Paul Castain's Blog

How My Death Taught Me To Live

Posted December 22, 2011

The pallbearers brought my coffin slowly down the aisle as the organist played “Lighter shade of pale” She played it with just the right amount of sadness and I must say I was proud of my entrance for a change.

Truth be told, I was a little disappointed in the turnout. Don’t get me wrong, people came to say goodbye to me, but I guess I always thought I had made more of a difference. After all I had 20,000 followers on Twitter! 🙂

I glanced over at my wife and she hadn’t aged a bit. Come to think of it, neither had my kids or the rest of my family. I guess Castain left the building a tad early and wasn’t on the 95 year plan as he had planned!  I looked at my little girl and felt a deep sense of regret for not being able to walk her down the aisle one day. I looked at my two sons and wondered who they would have “guy talk” with.  I won’t even tell you how upset I was to see my high school sweetheart, alone and devastated. Thank God I kept up on the life insurance. At least I got that part right! Then I get this stupid flash back to that scene in “It’s A Wonderful Life” when Mr Potter tells George Bailey that he’s worth more dead than alive. The old bastard was right! Go figure!

The Priest began the service by introducing the first of 4 speakers who had come to pay tribute to Paul Castain. Yep . . .  4 speakers at my funeral! Freakin rock star even in death baby!

First up,  one of my clients. They flew in from California! I remember thinking “This is cool but not that cool ‘cause I’m still dead” They spoke of how I saw a light in those I trained, often before they saw it in themselves. They spoke of my accomplishments, my reputation, my love for sales. Well, guilty as charged baby! Don’t try this at home kids. Uncle Paul is (or was) a trained professional!  What happened next pissed me off. They should have stopped there on a high note but Noooooo, they went ahead and said it. Mr Amateur Eulogy dude felt a need to mention that I always wanted to write a book and now it would never be. Doh! Way to go to your grave with your music still in your head Castain!

The next speaker was one of my dearest friends.  He spoke of how I supported him and was always there for him. I remember thinking how much more I could have contributed to our friendship but those thoughts were worthless now. I hung my head and whispered “I’m sorry”.

My brother stepped up next. He talked about his “baby brother” and shared some funny stories of me growing up.  While the audience was entertained by his stories, I can’t say there was anything in his words that would indicate I was a good brother, a good son to my parents, a friend when needed. Don’t get me wrong. I didn’t blame him but I was growing more and more disgusted with myself!

When the hell was someone going to get to the essence of who I was? Glad I didn’t hold my breath, but then again I’m pretty sure dead dudes don’t breathe  but you get the point.

The priest was the last speaker and spoke about me in very general terms. He didn’t pretend to have known me, because quite frankly he didn’t.  The wise guy in me was thinking he used some kind of “Madlibs For Funerals”  but that thought didn’t last long. Neither did his speech.  If this was supposed to represent the spiritual side of Paul Castain, then I truly failed. Why don’t you just have the organist play Eleanor Rigby while you’re at it Padre?

I can’t tell you how the rest of my funeral went because I had seen enough!

I concluded the exercise a very depressed but enlightened soul! (You didn’t really think I kicked the bucket. Did ya?)

I found myself doing something that tough, guarded people don’t do. It was not so tough, and not so guarded and it manifested in the form of tears. Of course my wife had to walk in, while I was upset. I thought quickly and told her I was reviewing our retirement fund.

My funeral and the 4 eulogies was precipitated by an exercise in The 7 Habits Of Highly Effective People. Dr Covey’s exercise called for beginning with the end in mind.  My digression took me to how my funeral would actually play out. It was too easy to envision how I wished it would execute, so I chose a different path.

Much introspection followed (3 years to be precise) and I’m a very different Paul Castain as a result.

Perhaps my biggest “Aha” from the exercise was the articulation of something that weighs heavy in the hearts of all of us mortals.

A sense that when all is said and done, and we close my eyes for the last time, that our life was lived with intention, purpose and made the lives of others richer and fuller.

Translation: We all want to “matter”!

And that is what all this “stuff” is going to come down to in the form of the legacy we leave behind

So now that I’ve opened myself up to you, would you be willing to open up to yourself?

Please find a quite moment to ask yourself:

How will my “Professional Eulogy” inspire?

How will my “Friendship Eulogy” be embraced?

How will my “Family Eulogy”  be admired?

How will my “Spiritual Eulogy” be celebrated?

How will I matter?

And on that note,  I better get going now . . . I have an awful lot of living to do before I die!

Peace!

Paul Castain
SIGN UP FOR OUR FREE TIPS
… and never miss a beat!
Your Information will never be shared with any third party.
Could Your Sales Use A Little LOVE?
LOOKING FOR ANSWERS?
Ready To Hunt For New Business Differently?
It's Time To Bring Prospecting Into The 21st Century!
Not really! Fries are bad for you but my FREE sales tips are actually quite good for you! Join 90,000 of your peers when you subscribe below!
Free Fries!
JOIN US NOW
Join 90,000 of your peers when you sign up for my FREE sales tips!
Your Information will never be shared with any third party.
Not really but my FREE sales tips are just as tasty! So hit that subscribe button and I'll send you some FREE cold email templates!
Free Fries!

Company Contact Information

Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

Copyright Information

© 2026 Castain Training Systems
All rights reserved.

Website Design by VanHove Design