I was having some challenges with my new autoresponder and needed to put in a call to tech support.

Joe was incredibly helpful and walked me through what was going on and did so in a way that wasn’t filled with all kinds of jargon and technical stuff.

I felt great about the experience, wished Joe a great day and then guess what?

I promptly forgot about our call and more importantly . . .

The experience until . . .

I received this cool little postcard from my new friend Joe!

Let’s break down what Joe accomplished in only 29 words . . .

1) Made me feel like I sort of had a visit with Joe. I feel like Joe and I just hung out and did some tequila together and one of us had to break up a fight where the other one was about to kick someone’s ass because we were all jacked up on Jose Cuervo! Not really but the thought of Joe and I getting drunk and kicking someone’s ass intrigues me!

2) He made me feel comfortable and put me at ease and kind of said “Paul you’re not an idiot and its OK if you have an issue”

3) Let me know that the door is always open should I ever need help again.

There was a fourth thing Joe did  that was so cool I have to preface the heck out of it and go into . . .

Dramatic Font Mode!!!

4) He reminded me of my customer service experience with AWeber!

A client who remembers a good experience is in a position to recommend you, buy more stuff from you or at the very least, tell the world how much they dig you!

Your turn . . .

What are your thoughts when it comes to taking the time to acknowledge (in writing) a customer service visit?

Today’s News . . .

Lot’s of cool things going on over on Paul Castain’s Rock Star University. Come see for yourself by clicking here