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THE first thing to consider correcting when potential clients aren’t responding is actually two things that are joined at the hip (stay with me). Relevance and Speed To Relevance meaning how quickly you demonstrate that reading, listening, or viewing, your message is worth the time because you address things they care about. That’s why I … continue reading »

As much as you send a ton of emails, make a ton of calls, etc., you have to acknowledge, that the people you’re trying to sell to, receive a lot too! Here are a few reasons why you aren’t capturing their attention; You Lead With Statements About Your Company Instead Of Things About The Recipient! … continue reading »

Here’s something incredibly simple you can do if you’d like to increase your cold email response rates. End your email with a question. What Makes Questions So Special? Questions, invite answers. Statements typically don’t. The Quality Of The Question Is Key! The better the question, the higher the probability of an answer, and; The better … continue reading »

I put together a FREE guide for sales managers that you won’t want to miss! You’ll find tips to help you take better control of your time, your team, and ultimately, your results! The tips are presented in snackable form so you can enjoy these knowledge bombs without spending too much time! And fasten your … continue reading »

Sometimes we judge something based on a false assumption and; That false assumption costs us money! Whenever I talk about AI tools like ChatGPT, there are always a few people who respond in a way that tells me they got it all wrong! They’ve concluded that AI is for automating the entire sales process and … continue reading »

A few months ago, we launched our AI Sales Mastery course and it’s now available on-demand! Hold on tight as we dive into a world where AI meets sales excellence.  I include over 50 ChatGPT prompts for sales, as well as; Subject lines, cold email and cold call templates, LinkedIn templates, 100 needs analysis questions, … continue reading »

Managers are interrupted, on average, once every 3 minutes and 5 seconds. When you have that many interruptions throughout your day, you get really good and blowing off irrelevant interruptions; Like an email from another sales rep that most probably sounds the same as ALL the other reps interrupting their day! This begs the question; … continue reading »

As sales professionals, we often find ourselves spending an inordinate amount of time staring at our computer screens, wondering what to write to a potential client. Those days are gone, at least they should be! Thanks to FREE apps like ChatGPT you can save tons of time while creating BETTER cold emails. Today, I want … continue reading »

In the ever-competitive realm of cold calling, cold emails, LinkedIn outreach, and sales messaging, having a powerful ally can make all the difference.  Enter ChatGPT, the AI-driven powerhouse poised to revolutionize your outreach strategies.  It’s not just a tool; it’s your game-changing partner that can supercharge your conversion rates, redefine your approach, and propel your … continue reading »

In this week’s episode of The Sales Playbook Podcast, we talk about the proverbial “Elephant in the room”; Will AI replace sales reps? To download this week’s episode, right click HERE or you can listen via the handy/dandy audio player below, Would you like 50+ChatGPT Prompts For Sales Professionals? You’ll find them in a special … continue reading »