Category: Uncategorized

I’m beyond thrilled to announce an epic journey that starts on July 21st: A.I. Sales Mastery – Leveraging Artificial Intelligence To Boost Sales. Hold on tight as we dive into a world where A.I. meets sales excellence.  Session 1:  How To Use AI To Target Your ICP (Ideal Customer Profile) Creating a Hyper-Personalized Multi-Channel Prospecting … continue reading »

I’m beyond thrilled to announce an epic journey that starts on July 21st: A.I. Sales Mastery – Leveraging Artificial Intelligence To Boost Sales. Hold on tight as we dive into a world where A.I. meets sales excellence.  Session 1:  How To Use AI To Target Your ICP (Ideal Customer Profile) Creating a Hyper-Personalized Multi-Channel Prospecting … continue reading »

If you’re an older sales rep (or even a younger sales rep) you’ll want to listen to this ASAP or run the risk of being regarded as a dinosaur!  Right click HERE to download this episode or scroll down and have a listen via the handy/dandy audio player! On July 21st, I’m launching a first … continue reading »

I received a cold email today that never had a chance, in fact I didn’t even open it Why? Let’s take a look! First of all, the subject line (Meeting Request) contained an ask BEFORE any need, value, etc., had been established. It also told me immediately that this was a sales pitch BEFORE I … continue reading »

Managers are interrupted, on average, once every 3 minutes and 5 seconds. When you have that many interruptions throughout your day, you get really good and blowing off irrelevant interruptions; Like an email from another sales rep that most probably sounds the same as ALL the other reps interrupting their day! This begs the question; … continue reading »

There are two mistakes that most sales reps make within their prospecting sequence, and; It costs them BIG TIME! In this week’s episode of The Sales Playbook Podcast, we’re gonna go there! Right click here to download this episode or scroll down to listen via the handy/dandy audio player!

If you begin a cold email to a potential client in any of the following ways, you’re probably shooting yourself in the foot! “I hope this email finds you well” “My name is (your name) and ___________” “We’re a full service ________” ANY phrase that focuses on the first sentence or two about you and … continue reading »

Being “ghosted” sucks. Here’s a super easy email tactic that can help. First, use this subject line, and feel free to customize it. “(Name) Have you given up on (the outcome your solution provides),” In the body of the email, take a sentence or two before you get to the point so that the preview … continue reading »

There’s nothing more frustrating than having a productive meeting (or meetings) with a prospect only to have them disappear; Never to be heard from again! Yep, being “ghosted” SUCKS! I once (unintentionally) ghosted a sales rep. I was considering a CRM for my business. I had a nice chat with the sale rep. Discussed pricing … continue reading »

Sales reps lose 20% of their work week to this silent killer, and; Chances are you are too! In this week’s episode of The Sales Playbook Podcast; We’re gonna go there! To download this episode, right click here or simply scroll down to have a listen via the handy/dandy audio player!