How To Build Your Army BEFORE You Need It!

Posted November 4, 2012

You and I don’t know what the future has in store for us. Life is funny like that and yet, many of us are so totally unprepared! I get lots of emails each week asking me for my best tip or even what I would do differently if I had the opportunity to have a … continue reading »

9 Ways Social Networking Is Misunderstood

Posted October 18, 2012

1)    Joining A Social Networking Platform And Then Hanging Out On The Sidelines: This one hits home with me because its how I quit both Linkedin and Twitter when I first started my “Castain 2.0” journey. I get this dopey “Alright I signed up now entertain me circus boy” vibe from people trying out social networking. … continue reading »

16 Ways To Get Noticed By Your Network

Posted October 16, 2012

How does one stand out in a sea of networking contacts? Funny you should ask . . . 1)    Get on a committee at your local chamber with the goal of eventually chairing that committee. Doing so makes you a “go to” person which dramatically increases your visibility 2)    Show up consistently in any of … continue reading »

Moonlighting For Future Success

Posted August 25, 2012

Whether you know that you will be making a job change or starting your own business or you think you’re in a “Till death do us part” relationship, you need to listen to today’s podcast because . . . We’re going to talk about . . . How, When and Why you need to do … continue reading »

4.3 Billion Reasons To Add Social Networking To Your Sales Mix

Posted July 17, 2012

According to the latest report from Radicati Group, there are currently 2.7 billion social networking accounts worldwide and . . . That number is expected to jump to 4.3 billion worldwide by year end 2016. Social Networking isn’t some temporary trend folks . . . its here to stay and its growing quite rapidly in … continue reading »

How To Sell More Via Your Social Network

Posted July 15, 2012

You probably shouldn’t read today’s blog post because I’m certain it will disappoint you! If you are like most people, you are looking for some mega piece of awesome social networking advice like . . . “Do these 3 things and make money instantly” Or maybe you’re not really fixated on the word “instantly” and … continue reading »

What Do Your Prospects See Of You?

Posted June 19, 2012

Pop Quiz . . . A prospect wants to check you out, anonymously, from afar. They enter your name in Google. What will they see or will they even see anything? They go to Linkedin to check out your background . . .Will they see a profile that’s completed with an actual photo of you … continue reading »

Why Sales People Need To Get Involved In Social Media!

Posted February 12, 2012

Today, we’re going to be talking about why YOU need to get involved in Social Media! Notice how I didn’t say “Your company” or . . . “Your marketing department” This ones personal because its all about Y.O.U.! I present 3 compelling reasons why and I saved the best reason for last (and no I won’t … continue reading »

We’ve Connected On A Social Network . . . Now What?

Posted February 6, 2012

 I think there’s a huge mistake being made each and every day on the social networking platforms. People connect and then go radio silent. What amazes me is that somehow there’s this belief that if you simply connect with lots of people you will get the proverbial “world beating a path to your door … continue reading »

Paul Castain
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