Thinking Beyond The Cold Calling Debate

Posted May 7, 2012

Sometimes we get caught up in a discussion, debate or full blown argument to the point that our own passion for the subject keeps us away from bigger issues. Enter the ongoing “Is the cold call dead?” debate. And just to silence those who feel a need to define a cold call . . . … continue reading »

The Linkedin Invite . . . You Lost Me At Hello!

Posted April 18, 2012

There are 5 major mistakes that people make with regard to Linkedin invites. Mistake #1 When you use that God awful template. I hate that template! It is by far the most anti social, social networking tool on Linkedin! Here’s how it reads . . . “I’d like to add you to my professional network … continue reading »

We’ve Connected On A Social Network . . . Now What?

Posted February 6, 2012

 I think there’s a huge mistake being made each and every day on the social networking platforms. People connect and then go radio silent. What amazes me is that somehow there’s this belief that if you simply connect with lots of people you will get the proverbial “world beating a path to your door … continue reading »

3 Updates To An Old Sales Adage

Posted January 5, 2012

Did you ever hear the one about . . . “A happy customer tells 3 people an unhappy one tells 11”? Do you believe it or have you been so used to it for last few decades that you’ve accepted it as true today? Those numbers have changed my friend . . . Whether a … continue reading »

Sales Discussions That Need To Disappear in 2012

Posted January 4, 2012

There seems to be an awful lot of unnecessary debate these days. It’s happening in the sales bull pens! It’s happening on social networking platforms! It happening on blogs! Here are two of them that I find useless! The first is this whole definition of a “cold call” I’ve seen this one go round and … continue reading »

Why I Authored A Social Networking E-Book

Posted November 28, 2011

Last week, I made a bold move and authored a 90 page E-Book on social networking. I didn’t write it because I felt I could become the next internet millionaire nor did I write it because I expected any degree of fame to come from it . . . I wrote it because there’s an … continue reading »

The Best Networking Advice

Posted November 3, 2011

I can’t tell you how many people I’ve heard offer this simple advice but here it is, uncut, unfiltered and unpolished . . . Be helpful to your network! How? Ask people how you can help them? Watch and listen for opportunities to jump in and help. At the end of every conversation . . … continue reading »

Why Does Facebook Have To Be That Way?

Posted October 28, 2011

I see it all the time whether it be in an online discussion or tweet on Twitter. People even tell it to me several times a week . . . “Facebook is for friends and family” or “I keep Facebook private” My question (and title for today’s blog) is . . . “Why does Facebook … continue reading »

Awkward Social Networking Moments!

Posted October 20, 2011

So there you are scrolling through your contacts and suddenly it hits you . . . Tom unfriended you! Imagine that . . . you of all people . . . unfriended! You know for a fact that you’ve done nothing wrong and you’ve tried your best to be nice to Tom but Tom leaves … continue reading »

Paul Castain
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