Paul Castain's Blog

5 Holiday Cards EVERY Sales Rep Must Send

Posted November 21, 2021

Sending holiday cards can help you show gratitude, spread some good cheer, and even help you stay “top of mind” with prospects and clients.

To that end, here are 5 holiday cards you should consider sending;

Your clients: You would think this was a no brainer and yet, many people miss this one completely!

Your Prospects: Most miss this one because the focus is typically on our clients. Nice way to stay on their radar screen without sounding too salesy or calling them to “Check in”.

Everyone Who Told You “No” This Year: We tend to focus on “what’s hot” and then shelve our efforts once someone rejects us. Fatal mistake! Things change and a holiday card is a nice, subtle, way of getting back on their radar screen.

Someone You Lost Touch With Along The Way: Is there a friend, a former mentor, boss, co worker, classmate, etc. that you haven’t communicated with in a while?

Perhaps a card with a thoughtful note might break the ice?

Last, but not least . . .

Your Support Team At Work: How about that CSR, inside sales rep, receptionist, production dude or dudette who pulled off a few 11th hour miracles for you this year?

And then there’s this . . .

There are lots of people who get a tad depressed this time of year, others who are struggling, and still more who feel a lack of appreciation.

A card with a few kind words will mean more to someone than you might think.

Oh, and a card written while listening to holiday music might help YOU get into the holiday spirit too!

10 New Account Acquisition Tactics EVERY Sales Rep Should Be Using

I’ll be sharing them all this Wednesday, November 24th, at 11:30 am EST.

Here’s a sample of what I’m going to share;

  • 3 Ways To Create Internal Pressure When Decision Makers Aren’t Giving You The Time Of Day.
  • 2 Critical Points Of Entry Within Target Companies That MOST Reps Miss Completely.
  • The Lead Generation Tactic That Sales Reps Depend On Marketing For But Absolutely SHOULDN’T!
  • The New Account Acquisition Strategy That Works Wonders During Pandemics, Recessions, Etc.
  • The 3 Touch LinkedIn Cadence (With Templates) That Generates Opportunities.
  • Why Your Need To Avoid A Certain Type Of Prospect Is Costing You Sales!
  • How To Triple The Probability Of Getting Referrals (I’ll even share a cool template you can use with your clients).

When?

This Wednesday, November 24th, from 11:30 am to 12:30 pm EST.

“But that’s the day before Thanksgiving”!

For those of you who aren’t working that day, I’ll send you the webinar replay and all the goodies listed below!

Here’s what’s included;

(1) 60 minute live webinar

Webinar replay

My 3-touch LinkedIn cadence with templates.

“Peer Pressure” email template.

Referral template to use with your clients.

How much?

$99 

Please click HERE to secure your spot!

Paul Castain
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paul@yoursalesplaybook.com

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