I came across a new/newer prospecting tactic involving cold emails.
All you need is your smartphone and a free app like Canva or I use something called “WordSwag”.
Have someone take a picture of you (Not a fan of “selfies”) and then use your app to turn it into an appropriate meme, like this one where the SDR was suggesting a virtual cup of coffee.
Why do I like this approach;
It humanizes the rep’s prospecting and quite frankly, it’s harder to refuse someone calling you by name and looking right at you.
It’s a pattern interrupt because it DOESN’T follow the typical cold email trajectory. It’s fun and lighthearted which can be a much-needed breath of fresh air these days.
The embedded graphic serves as a scrolling speed bump.
And it’s an approach that HASN’T been beaten to death by sales reps yet.
This approach has many uses beyond suggesting a virtual cup of coffee.
In what ways could you use this personalized approach in your email outreach?
One more thing . . .
Call me crazy, but I think decision-makers are sick of the same approaches!
I hunted for newer/underutilized prospecting tactics and made a solid list of 15 that I will be sharing on July 12th.
Here are some of the newer prospecting tactics I’ll share;
- Why and How PBO (Permission-Based Openers) Are Becoming The Preferred Cold Calling Method
- The Tactic To Use When You Approach Publicly Traded Companies
- The Google Trick Nobody Knows About and It Opens Lots of Doors For Us In Sales
- The Hypothesis Approach
- Two Dramatic Changes To Cold Emails And A Handy/Dandy Template You Really Should Start Using
- Why You Should Cold Call BEFORE Sending An Email To A Prospect (I Used To Do It The Other Way Around)
- The “Internal Email” Tactic and A Resource That Will Blow Your Mind
- The “Lead Magnet” Approach YOU Should Leverage WITHOUT Your Marketing Department
- 2 New LinkedIn Prospecting Tactics That Generate Appointments and Aren’t Salesy
- Multithreading and The Killer Tactic Everyone Forgets To Use.
When?
Friday, July 12th at 11:30 am EST.
What’s Included?
(1) 60-75 Minute Webinar With Actionable Tips
Webinar Replay In Case You Can’t Join Us Live
5 Permission-Based Opener Templates
2 LinkedIn Scripts and 1 LinkedIn Template
2 “Hot Off The Press” Cold Email Templates
How Much?
$99
