Want to know the most basic way to get someone’s attention?
It’s actually simple;
Break their pattern!
I borrowed that from Chip Heath, co-author of Made To Stick, and it has prospecting written all over it!
Too many times, we find ourselves knee-deep in a pattern of;
We call and they blow off the call and let it go to voice mail.
We call and they give us their default “We’re all set” “No need” etc.
We email and they ignore the email.
These are all patterns that typically go nowhere until;
You break the pattern!
There are numerous ways to break someone’s pattern;
Ask a question.
Say something completely unexpected and off-script.
Inject humor.
Using a shocking statement.
Change your message (especially if you’ve been saying the same thing over and over again).
Change the delivery method of your message
Creativity
Did You Like This Idea?
It’s actually 1 of more than 75 tactics I share during our How To Hunt For New Business More Effectively program.
Here’s what I’ve prepared for you;
In Session 1, we’re going to explore how you can seriously warm up your cold calls.
We’ll talk about 3 different “scripts” that I’ve designed to be used during the pandemic.
We’ll discuss how you can create a more objection-resistant dialogue while maintaining control of the call. And while we’re at it, we’ll discuss a revised objection handling formula that’s a must if you’re using the phone.
In Session 2, we’ll discuss how you can master this thing we call “email”!
I have tips that will help you with your subject lines, overall message, how to improve your response rates, and a few tactics that will forever change the way you approach emails going forward!
Oh, and you’ll get to send me one of your prospecting emails for an honest and helpful critique.
In Session 3, we’re going to talk about how you can use creativity to stand out and capture the attention of your prospects.
I’ll be sharing numerous real-life examples of what sales reps have been using during the pandemic.
In Session 4, I’m going to show you how to put everything together into an all caps EPIC prospecting campaign.
We’ll explore a lethal tactic called “Mixing and Mapping”.
You’ll be creating a well orchestrated prospecting campaign and sending it to me so I can provide personalized feedback.
When?
Download it immediately and then go at your own pace. I won’t tell anyone!
What’s Included?
(4) 60-75 Minute Training Sessions
(3) Phone Scripts
(3) Voicemail Scripts
PDF With Suggested Responses To Typical Phone Objections.
(15) Pandemic Appropriate Email Templates
Bonus PDF With 10 Attention-Getting Subject Lines
PDF With 6 Ways To Increase Email Response Rates
PDF With 6 Ways Your Peers Are Using Creative Prospecting Tactics During The Pandemic.
PDF With 30 Creative Prospecting Ideas
Folder With A 10 Touch Prospecting Campaign Complete With Suggested Templates and Phone Scripts.
(10) LinkedIn Templates
Personalized Feedback After Each Session When You Hand In Your Homework Assignment.
Email Access To Paul Castain To Answer Any Course Related Questions
How Much?
$299
