Paul Castain's Blog

Change The “Flavor” Of Your Emails and You’ll Keep Your Potential Client Interested

Posted February 27, 2018

Image result for starbucks flavors

Do you think that to a buyer, most sales people sound the same?

Do you think our emails sound the same?

That’s because most sales messaging centers around one flavor, and one flavor only;

“I WANT TO SELL YOU SOMETHING”

And don’t get me wrong, I think it’s important that buyers know that we’re not looking for a bunch of buddies who never buy a damn thing (Can you say “friendzoned”?);

It’s just that we aren’t changing it up enough to keep the courtship interesting.

So Instead of sending (or worse yet forwarding) the same email;

Here are a few different “flavors” to try;

Send a resource

Send an idea

Introduce them to someone who can buy from them, help them etc.

Invite them to an industry event, networking event, an event your company is hosting.

Ask them a question.

Send a fact, a case study, a story, an analogy to solidify a point.

Send along something fun, funny (just keep it tasteful)

Congratulate them on a win, a new product launch, your contact getting promoted, a work anniversary etc.

Wish them a happy holiday.

But here’s the thing . . .

Change it up!

 50 EMAILS (WITH TEMPLATES) THAT GET OPENED, READ & RESPONDED TO!

I put together a special download where I share over 70 tactics to help you send a better cold email.

I’ve included 50 cold email templates and;

  • 30 ways to find potential clients who are 400% more likely to buy NOW!
  • 4 ways to get email addresses WITHOUT spending a dime on email lists.
  • 50 different types of emails that I’m personally using to get results for my business. Oh, and I’m also going to send you the templates so you can begin using them immediately!
  • 12 subject line mistakes that you need to avoid. Keep making them and you’re hosed!
  • 12 BETTER subject lines that get your email read.
  • 12 ways to head off skepticism, doubt and objections.
  • One EPIC mistake, just about every sales rep makes, in the first 3 sentences of an email.
  • A really simple, 4 step messaging framework that gets results.
  • 2 Psychological techniques that work like a charm!
  • How to dramatically increase your response rate

When?

Download it immediately.

Here’s What You Get . . .

Worksheets

(1) 90 minute training session

50 Email Templates

How Much?

$99

Click HERE to download it immediately.

“Paul’s advice and suggestions made an immediate impact on both my confidence and my business success. He’s armed me with so many tips and suggestions; I still haven’t been able to pursue them all!”

George Henderson, AccessIT Group, Inc.

“I took Paul’s email course and the value is unsurpassed. Well worth the investment.”

Jim Lesko, President, Lesko Industries Inc

 

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Company Contact Information

Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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