The Lie Sales Reps Are Using In Cold Emails

There’s a new strain of lies that sales reps have been using in their cold emails and I’m asking you not to partake!

The tactic is to begin with a compliment and the phrase that’s typically used is this;

“I see you’re doing great things at (company name)”

Really, like what?

The best part is that they go from the “compliment” to an immediate pitch.

Nice way to show a decision-maker that you’re shallow and insincere!

How about this one;

“Hey Paul, we’re big fans of The Sales Playbook Podcast”

Then they pitch me on having someone they represent on my show, but;

If they had listened to my podcast, they’d know I never have guests.

Here’s a crazy thought . . .

If you research a company before sending a cold email, and you can’t find anything to use, don’t lie, use the approach I will share during our cold email webinar (May 17th).

If you don’t know what to say, don’t lie, use one of the approaches or one of the 10 email templates we’re going to discuss!

Here’s what you’ll discover by attending;

The Risk Factors Tactic and Email Template
Brevity Email Templates: The “One Liner” Template and The “Short and Direct” Template
5 Ways To Use Humor To Stand Out + 5 Templates
The 3 Biggest Reasons Why Most Sales Emails Are Flagged As Spam
The Cold Email Template To Use When You’re Job Hunting
The 5 Opening Lines That Ruin It For You
The Template To Use When You Research A Potential Client And Come Up Empty
10 Examples Of How Your Peers Are Using Soft CTA’s At The End Of Their Cold Emails (Bonus PDF)
The Secret Google Tactic For Finding Email Addresses
The 4 Audits Your Cold Emails MUST Pass

When?

Friday, May 17th from 11:30 am to 12:30 pm EST.

Can’t join us live?

What’s included?

(1) 60-75 Minute Webinar

Webinar Replay

10 Cold Email Templates

10 Soft CTA’s Bonus PDF

How Much?

$99

Paul Castain's Blog