These Email Techniques Will Heat Up Your Cold Calls

warm-up

There are actually several ways for you to heat up a cold call by sending an email first.

For now, my advice is to make them hungry with a “potato chip” email.

You know the deal with potato chips (you can’t eat just one) and that’s exactly what you can do in your email.

Ways to present a “potato chip”;

Hint at a result and offer to share how they can achieve it, if they take your call, and then tell them the date and time you’ll be calling.

Offer some important info that you will share, if they take your call, and then tell them the date and time you’ll be calling.

Reference an important resource that you will share (if they take your call) and then tell them the date and time you’ll be calling.

Anything to make them hungry but;

A) Obviously, don’t bullsh*t them.

B) Use my “Reverse Call To Action” technique.

The reverse call to action is when you tell them the action YOU are going to take, instead of asking THEM to do something.

Example: I’m going to call you, Thursday morning, at 9:30 am to ____________-”

There’s more to this, but for now, this can, and WILL heat up your cold call.

Why?

Because you’re intriguing them with something useful and holding out on delivering it until they take your call.

The brain loves a good mystery and has a need to connect ALL of the dots.

Use that to your advantage with an email and follow up call.

We’ll be talking more about this during our How To AVOID and OVERCOME Objections webinar on February 9th, at 11:30 am EST.

Here’s what I’m going to share;

30 ways to find potential clients who have a higher probability of needing what you sell, TODAY. Can you say “URGENCY”?
2 ways to get WARM Introductions.
How to craft an objection resistant dialogue that gets their attention in the first 10 seconds.
How to proactively prevent skepticism, doubt, resistance and, I might as well say it; OBJECTIONS!
How to respond to typical objections like “Not interested/No need” “Have a supplier/Under contract” “Too busy”.
How to respond to typical stalls, like “Call me back next month, next year, after the holidays, next millennium etc” “Send me your information” etc.
A 3 step formula to help you regain control of your calls.
4 ways to beat nervousness and call reluctance.

(1) 90 Minute Webinar

Worksheets

Webinar Replay

Bonus eBook

Email Access To Me

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