I’m going to skip all the obvious stuff and offer one suggestion that nobody does;
Ready?
Read Your Emails Out Loud and Give Them The “Kitchen Table Test” BEFORE Sending Them!
If you wouldn’t say it at your kitchen table, having an actual conversation (imagine that), then;
Put that email out of it’s misery and delete it!
The problem with most corporate communication is that its stuffy, formal, and;
IN THE REAL WORLD, HUMAN BEINGS NEVER TALK THAT WAY!
Seriously, when you sit and have a conversation with someone, do you say things like;
“We’re a full service” (Special note to my friends in the printing industry to close the coffin on this one already)
“End to end”
“One source”
“The premiere”
“Local reach, global touch”
“In business for yourself, but not by yourself”
“Robust” “Redundancy” “Comprehensive”
If you don’t talk that way, DON’T write that way!
So take a minute to read that email out loud and put that bad boy through the “kitchen table test”!
And make a note to evict all that sales and marketing speak from your vocabulary!
We talk more about creating effective emails in our How To Hunt For New Business More Effectively download.
It combines cold calling, email, LinkedIn, snail mail, creativity, etc, to help you get in front of MORE opportunities.
It includes suggested call and voicemail scripts, email templates, and a LinkedIn communication plan that also includes templates.
Here’s what I have planned for you;
In Session 1, we’re going to explore how you can seriously warm up your cold calls.
We’ll talk about 3 different “scripts” that I’ve designed to be used during the pandemic.
We’ll discuss how you can create a more objection-resistant dialogue while maintaining control of the call. And while we’re at it, we’ll discuss a revised objection handling formula that’s a must if you’re using the phone.
In Session 2, we’ll discuss how you can master this thing we call “email”!
I have tips that will help you with your subject lines, overall message, how to improve your response rates, and a few tactics that will forever change the way you approach emails going forward!
Oh, and you’ll get to send me one of your prospecting emails for an honest and helpful critique.
In Session 3, we’re going to talk about how you can use creativity to stand out and capture the attention of your prospects.
I’ll be sharing numerous real-life examples of what sales reps have been using during the pandemic.
In Session 4, I’m going to show you how to put everything together into an all caps EPIC prospecting campaign.
We’ll explore a lethal tactic called “Mixing and Mapping”.
You’ll be creating a well orchestrated prospecting campaign and sending it to me so I can provide personalized feedback.
When?
Download it right away and go at your own pace.
What’s Included?
(4) 60-75 Minute Pre-Recorded Training Sessions
(3) Phone Scripts
(3) Voicemail Scripts
PDF With Suggested Responses To Typical Phone Objections.
(15) Pandemic Appropriate Email Templates
Bonus PDF With 10 Attention-Getting Subject Lines
PDF With 6 Ways To Increase Email Response Rates
PDF With 6 Ways Your Peers Are Using Creative Prospecting Tactics During The Pandemic.
PDF With 30 Creative Prospecting Ideas
Folder With A 10 Touch Prospecting Campaign Complete With Suggested Templates and Phone Scripts.
Personalized Feedback After Each Session When You Hand In Your Homework Assignment.
Email Access To Paul Castain To Answer Any Course Related Questions
How Much?
$299
Click HERE to download this program
Train your ENTIRE sales team for $999!
Yep, Whether you have 5 sales reps or 5,000, you’ll only pay $999 total and;
Each member of your team will have access to Paul Castain and get his personalized feedback with the assignments.
I’ll even throw in a FREE 30 minute conference call for your team when you go with the $999 option.
