Here are 3 things that you absolutely MUST own if you want to DOMINATE in your space!
The only disclaimer I’ll offer, is that you might have a role in sales where an item on this list might not apply. If this is you, then my advice would be to customize this list to the 3 things that YOU need to focus on to be successful in your role.
Here goes . . .
New Account Acquisition: This is easy to do when you first start in sales because you typically start with nothing or as the old timers like to say “the phone and the Yellow Pages” (does anyone actually use the Yellow Pages anymore?) Once you get a book of business its easy to either get real busy servicing accounts or cling to the concept of servicing accounts as an avoidance activity. (think procrastination in a really cool disguise). I think (actually I know from having lost my first business back in the 90’s) that we kid ourselves into thinking it all lasts forever. Meanwhile, we have no “Plan B” in case we lose an account and in many cases, we become too comfy to grow our base.
Providing “Wow” Levels Of Service: Aka “Competitor Proofing” the business we bring in. We can’t be so focused on new accounts (and all the activities that go into bringing home that bacon) that we neglect our accounts and more often than not, fail to provide the necessary level of “WOW”. Things like Random Acts Of Coolness, asking them about what THEY find valuable and making even the thought of considering leaving us ridiculous!
Account Development: I believe this represents a huge opportunity for many of us. It’s much like the famous story where we have these acres of diamonds, right under our feet, and yet we fail to see them. In some cases, we become a pigeonholed provider, that is, someone who has been labeled as the vendor for perhaps 1 or 2 things and yet they buy other things, from your competitors all because they never understood they could buy those things from you. How about the opportunities that exist within an account to service another location or division?
Its all a balancing act but . . .
You need to have control of it so . . .
Look at your calendar and answer this question . . .
“How much of my week is being spent on the 3 drivers of sales success?”
In other words . . .
What percentage of your time, this week, is being spent either hunting new business, providing awesome service or growing existing business?
The more time you can spend on these drivers . . .
The more successful you will become.
I have a tough question for you . . .
What’s stopping you from spending more time on YOUR sales drivers?
Tomorrow, (May 10th) I’ll be sharing A Simple Plan To Help You Grow Your Sales!
We’re going to talk about a formula I’ve used to grow my own business and the hundreds of businesses I’ve personally coached.
We’re going to help you create a plan to help you show up more consistently on a daily,weekly and monthly basis.
You’ll discover 10 ways to ROCK your sales efforts and how you can free up more time, to hunt more,without going into overtime!
We’ll explore 3 sales activities, that you can automate, to save time and make more money.
We’re also going to discuss the things that have been taking you away from a bigger paycheck and what YOU can do to regain control!
Oh, and . . .
An effective plan doesn’t need to be complicated, in fact, all we’re talking about here is;
A Simple Plan To Grow Your Sales!
Click HERE to learn more and to reserve your spot.
Can’t make it tomorrow?
Sign up anyway and I’ll send you the recording by tomorrow evening. View it whenever you’d like and go at your own pace.
So here’s that link again so you can get access to the 25 ideas I’m going to share!
