Paul Castain's Blog

A Simple Template That Will Make You A Hit With Your Clients (And Prospects Too)

Posted December 5, 2016

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It’s super important that your network, your prospects, your potential customers, see you as valuable.

When people see you as valuable, they continue to open your emails, take your phone calls, buy from you and let us not forget . . .

Refer you!

There’s a really simple email, that I’ve been sending for about 6 years now.

Pretty much every time I send it, the recipients are excited, grateful and as a bonus, respond to me!

The email is sent to two people I think should know each other with the hopes that they will grow a relationship and hopefully help each other in some way (buy from each other, refer each other, bounce ideas off each other etc).

In a way, I’m playing matchmaker

When you play matchmaker, you’re truly adding value to your relationships! And when you add value to your relationships, you become valuable!

Here’s that email . . .

Hi (name of both contacts)

(name of contact 1) meet (contact 2), (contact 2)  meet (contact 1).

I was thinking about you both and more specifically why you should know each other!

(Contact 1)  (say something about contact 1).

(Contact 2) (say something about contact 2).

I hope you will take the time to get to know each other.

I’ve done my part . . .

The rest is up to you.

(your name)

That’s the whole email. You can download it for FREE by clicking this link Email Template From Paul Castain at Castain Training Systems

Short, sweet and super effective!

Use this email with your LinkedIn network.

Your traditional networking efforts.

Your clients

Your prospects.

People you buy from.

Not only will it make you more valuable, people have this crazy habit of wanting to reciprocate, so you just might experience an influx of referrals! I know I have!

By the way, how many times a week do you get emails like that?

And that’s my point!

Its yet another way, for you to stand out, in a world filled with “me too” sales reps!

There are so many way for you to reinforce your value while staying “top of mind” with your clients!

We’re going to be talking all about then during our How To Competitor-Proof And Grow Your Book Of Business webinar on December 15th at 11:30 am!

Here’s what you’ll gain by joining us;

  • Understanding where you might be vulnerable with your existing clients and what you can do to remedy it!
  • How to leverage a little something/something called “Random Acts Of Coolness” to WOW your customers into telling your competitors “Thanks but no thanks!”
  • How most reps leave money on the table and how you can completely turn it around!
  • How to avoid getting “pigeonholed” and how to fix it if you’re already knee deep in that damn pigeonhole. Your Uncle Paul is gonna throw you a rope!
  • How to create client visits that benefit both you and your client at a much higher level.
  • How to create a communication plan that will keep you from saying that God awful “Calling to check in” nonsense. What are we on parole?
  • How to up sell, cross sell and;
  • Get MORE testimonials and WAY MORE referrals!.

IMPORTANT:

If you can’t join us on the 15th, sign up anyway and I’ll send you the replay by the close of business on the 15th. Watch it at your leisure!

(1) 90 Minute Webinar Packed With Actionable Tips

Worksheets

Webinar Replay (Sent Later That Day)

Bonus eBook (Sent The Following  Week)

What’s The Investment?

$99

Click HERE to secure your spot!

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Paul Castain
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Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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