Paul Castain's Blog

Do Cold Calls Make You Nervous? Try These Tips To Settle Your Nerves!

Posted May 3, 2018

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Do you ever get nervous when it comes to cold calling?

Well congrats for being human!

There’s a saying that many people are taught when they learn public speaking that goes something like this;

“The feeling of ‘butterflies’ in one’s stomach never completely goes away, but you CAN teach them to fly in formation”

Today, we’re going to talk about a few ways to get YOUR butterflies to fly in formation!

#1 If you get nervous, while cold calling, try Laughter!

Science (or maybe it was this rep I was talking to at the bar) tells us that’s its almost impossible to be nervous, immediately after peeing your pants.

Action: Create a comedy playlist of the funniest comediennes, and listen to some of it before picking up the phone.

This Next Suggestion ISN’T “HR Friendly” But;

If you want to change the way you look at the phone, and you’re not offended by REALLY bad language, check out The Jerky Boys.

The Jerky Boys used to make these absolutely hysterical prank phone calls and record them.

Listen to a few of their calls before making your calls and you’ll see the phone very differently and then;

Note the change in your demeanor.

#2 Warm up.

Both mentally and physically (as in the vocal chords) BEFORE picking up the phone.

Athletes and musicians do it and so should you!

#3 Hold a ceramic cup of warm water!

The warmth travels the nervous system and has a calming effect.

#4 Breathe! 

Adrenaline kicks in when we get nervous and throws our breathing off.

It also does weird sh*t to the voice.

Combine them both and you hear yourself, huffing and puffing and talking in some voice like your possessed. I’m thinking that has a way of magnifying nervousness, no?

Focus on your breath and you get things back to neutral. Also, when you focus on the word “Breathe” you AREN’T focusing on being nervous 🙂

#5 Work on your phone chops!

We can talk about every trick in the book to conquer nerves, but one of the best things you can do, is to put in the work on your phone chops.

Put in the work

Learn new tactics and;

Watch what happens to your confidence.

And then understand, that;

People respond in kind

In other words, when you call relaxed, and in a great mood, its easier for a potential client to respond that way. The same theory applies when you call someone when you’re nervous and uptight.

I talk more about this (and a good 75 other tips and tactics) during our Prospect Like A Pro, download.

Here’s what we cover;

30 ways to find potential clients who have a higher probability of needing what you sell TODAY.

How to research quickly and efficiently so it doesn’t become your life’s work.

33 ways to approach a potential client.

3 ways to dramatically increase the probability of someone taking your call instead of letting it go to voicemail.

Creating a prospecting cadence that maximizes exposure, while limiting something experts refer to as “Becoming a pain in the ass”.

15 email templates that get opened, read and responded to.

How to embrace a “gatekeeper” as a partner vs some cranky keeper of the gate!

How to craft an objection resistant dialogue that gets their attention from “Hello”. I’m also going to send you a template you can IMMEDIATELY apply.

12 ways to proactively prevent skepticism, doubt, resistance and I might as well say it, OBJECTIONS!

A 3 step formula for responding to 95% of the objections you get on a regular basis.

3 really cool tactics to use when someone asks you to send them information.

4 types of voice mails that will capture the recipient’s attention. I’m also going to send you the templates.

Here’s What You’ll Get . . .

(2) 90 minute sessions with over 75 ideas to dramatically improve your prospecting efforts!

(2) Sets of worksheets (one for each session)

15 email templates

1 opening statement template

4 voicemail templates

Email access to me to answer any course related questions

Go At Your Own Pace

Since this is a download, there aren’t any set times you need to show up for class. View it at your leisure and go at your own pace. I won’t tell anyone!

“Every session during this course I took away something that I was able to apply that SAME day.  I took the tips and started getting through, or using gatekeepers to my advantage, got my voicemails returned and  while using the reverse call to action, actually had customers apologizing to ME for missing MY call. 

By the end of every week, I’d have the recording to go back and listen to again, or at a convenient time for me, so it was easy to keep up week to week. 

Lastly, you feel like you are the only one of Paul’s students.  He does a perfect job of welcoming your questions, encourages you to send him things that you are working on and will give you feedback, and is such a cheerleader for his students.  We all know that sales people have a high need for approval, and you WILL get it from Paul.  As well as a kick in the you-know-what when necessary. 

If you e-mail Paul that you tried something new, you will get an e-mail back saying Great job and that’s something we all need to keep on going and to try even harder. 

Invest in YOU, and you will quickly see the monetary return.”

Deirdre McArdle, Inside Sales Representative at Specialty Silicone Products, Inc.

What’s The Investment?

$199

Click HERE  to download it NOW!

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Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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