Paul Castain's Blog

The Big Question You Should Be Asking Right Now!

Posted May 5, 2020

In Session 2 of my Prospecting In The Weeks Ahead Program I had everyone complete an assignment that I’d like for you to do as well.

Think about as many compelling reasons why a prospect should have a dialogue with you NOW versus AFTER Covid-19.

When you get done answering that question, brainstorm it with your sales team.

Then change your messaging to offer that compelling reason (s) on the front end.

Change your follow-up emails, calls, voicemails, LinkedIn messaging etc so you work the power of repetition.

Use those compelling reasons in your response to objections.

At the very least;

Print it out and keep it by your phone/computer for easy reference.

Sounds rather basic?

Perhaps a tad “Sales 101”?

Then I guess you’ll have no problem doing the exercise then, right?

Your prospects are distracted right now.

They are scared and hesitant, and;

They’re clinging to the safety of stalling until AFTER Covid-19.

This will help make your messaging objection (and stall) resistant.

Like this tip?

Join us for our How To Utilize Appropriate Sales Messaging During Covid-19 webinar.

Here’s what you’ll gain access to;

  • 10 Ways To Add Value. The big advice right now is to “be kind” and “add value” but how do you do that while trying to get in front of MORE opportunities? I’m going to include actual examples that I’ve been using as well as examples from your peers!
  • 2 Messaging Tactics You Need To Leverage ASAP! Times have changed and therefore your sales messaging must change too!
  • 3 “Covid-19” Specific Phone Scripts. Don’t even think about cold calling the same way you always have!
  • 10 “Covid-19” Specific Email Templates. Want to stand out with your emails WITHOUT coming across as an insensitive ass? I got you covered!

When?

May 14th from 11:30 am – 12:30 pm EST.

Can’t join us live? Sign up anyway and you’ll receive the webinar replay and all the extras listed below!

What’s Included?

(1) 60 Minute Webinar

Webinar Replay

(3) “Covid-19” Phone Scripts

(10) “Covid-19” Email Templates

How Much?

$99

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Castain Training Systems
(631) 455-2455
Paul Castain, Founder & CEO
paul@yoursalesplaybook.com

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