I’ve always felt that the best way to deal with a phone objection is to avoid getting one in the first place.
How does one do that, especially during a pandemic?
Here’s a quick overview of why you’ve been encountering phone objections lately, and forgive me, but the world being in crisis isn’t the only reason.
You DIDN’T Give Them A Compelling Reason To Hear You Out And/Or Meet With You
You Failed To Capture Their Interest
You Failed To Take Control Of The Call
You Took Too Much Control Of The Call Making Them Feel Subservient
You Said The Right Things But Your Delivery Sucked
You Came Across As Nervous And They (Subconsciously) Equated That With A Lack Of Confidence
You Hit Them With A “Pitch” Instead Of Creating A Dialogue
They Just Aren’t Familiar Enough With YOU and Your Company
You’ve Become A Pain In Their Ass With The Amount Of Calls, Emails Etc
They’re Simply Predisposed To Initially Reject People Trying To Sell Them Something
And most people, let alone a busy decision maker, are predisposed to blow off a cold call.
And then there’s this;
During Covid-19 EVERYONE is proceeding cautiously, actually it isn’t about “proceeding cautiously”, it’s more about clinging to the status quo with a side helping of “Let’s wait and see how this pandemic turns out!
Awareness is always the first step, so;
Why don’t you start by recording your end of your calls so you can hear what you’re actually saying, how you’re saying it, as well as identifying the key moment when that call took a sh*t.
Bonus Tip: Start doing the same thing with your demos. Hit the record button on your Webex and then review to your “game tape”.
Then go back to the drawing board and adjust what you’re saying, how you’re saying it, the tactics you use, etc.
So there you have it;
A partial list of things that inspire objections and a reminder that;
The best way to deal with an objection is to avoid getting one in the first place!
How To Prospect More Effectively During Covid-19
If you’ve been looking for a few fresh prospecting ideas for prospecting during Covid-19.
If you’ve been struggling with WHAT to say at a time like this.
If you’d like to provide value during these challenging times WITHOUT giving away the proverbial store, and;
You’d really like to get in front of MORE opportunities!
You should dig into my Prospecting Download.
There are templates, phone and voicemail scripts, suggested subject lines, assignments and feedback and over 75 tactics to help you prospect more effectively in the weeks ahead!
Here’s what you’ll gain access to;
Session I: 7 Approaches To Prospecting That Are Incredibly Relevant Right Now.
Where the “money” is right now and one counterintuitive approach 99% of your competitors haven’t thought of.
A thought process that smart companies utilized during the last recession that changed their results dramatically.
A philosophy American Express pioneered that could work wonders for you right now!
How to REALLY get on your prospect’s radar screen WITHOUT being gimmicky or insensitive.
Session II: Retooling Your Cold Calls.
3 phone scripts designed for prospecting during the pandemic. And yes, I’ll send you the templates.
3 voicemail scripts that are relevant to what your prospect’s are concerned with, right NOW. What? You’d like the templates? Done!
How to respond to a new wave of phone objections and stalls without being insensitive about it! And just for heck of it, we’ll have a little chat about what to say when someone gives you hell for prospecting “at a time like this”.
How to create “mental body armor” and avoid burnout!
Session III: How To Utilize Emails and LinkedIn In A Way That Adds Value.
Why emails crash and burn during times like these and what you can do IMMEDIATELY, to change that.
10 emails that have been created to help you communicate more effectively during Covid-19. Will I send you the templates? Hell to the YES!
A PDF With 10 Subject Lines
The hidden LinkedIn tactic that will make you a star with your network, NOW more than ever!
What you should do INSTEAD of putting endless hours into posting content.
10 LinkedIn templates that will help you stand out with your network.
Session IV: Creating A Prospecting Cadence That’s Helpful, Caring, and Incredibly Effective!
The 5 components of your cadence that MUST be adjusted during Covid-19
3, count ’em, 3, pre-made prospecting cadences, complete with templates, scripts, etc.
A tactic that creates anticipation for your next call, email, etc.
When?
Download it instantly and go at your own pace!
What’s Included?
(4) 60-75 Minute Prerecorded Training Sessions
(3) Phone Scripts
(3) Voicemail Scripts
(10) Email Templates
Bonus PDF With 10 Attention Getting Subject Lines
(10) LinkedIn Templates
Personalized Feedback After Each Session When You Hand In Your Homework Assignment.
Email Access To Paul Castain To Answer Any Course Related Questions
How Much?
$299