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Expedite Your Deals With This Simple Tactic

Posted October 30, 2022

There’s a really simple tactic that can help you expedite your deals, especially during the fourth quarter. I share it in this week’s episode of The Sales Playbook Podcast. Click HERE to download this episode or scroll down and listen via the handy/dandy audio player. Here’s something else that can help you during the fourth … continue reading »

How To Reduce Prospect “No-Shows” and Chronic Rescheduling

Posted October 18, 2022

How can you reduce the probability of prospect “no shows”? One thing you can do is to start using the calendar invite you’ve been sending differently. Within the calendar invite is the “event details” section. You can either put a traditional agenda in this section, or you can turbocharge the agenda into a few bulleted takeaways … continue reading »

Prospects Do All The “Closing” With This Tactic

Posted October 13, 2022

I came across a technique that I’ve been using for about 15+ years and it works like a charm! Before I tell you all about it, I want to fess up and tell you that I’ve stolen this one from the book S.P.I.N. Selling. The “N” in S.P.I.N. stands for Need-Payoff and its about to … continue reading »

How To Generate 3 Extra Appointments Each Week

Posted October 11, 2022

There’s a really simple way to generate at least 3 extra appointments each week! There’s no trick. There’s no catch, and . . . It’s the “secret weapon” I used to land 45 clients, within 30 days of launching Castain Training Systems back in 2011. It’s the same tactic I teach all my coaching clients and; When you realize … continue reading »

30 Things You Can Do (Right Now) To Set More Appointments

Posted October 6, 2022

I see it (and experience it) time and time again. A sales rep calls a prospect, they don’t answer so they either leave a message or they simply call back. Some will immediately email after they left a voice mail (which I think is annoying but to each their own) and the cycle repeats itself … continue reading »

An Easy Way To Improve Your Prospecting Results

Posted October 4, 2022

Want to know the most basic way to get someone’s attention? It’s actually simple; Break their pattern! I borrowed that from Chip Heath, co-author of Made To Stick, and it has prospecting written all over it! Too many times, we find ourselves knee-deep in a pattern of; We call and they blow off the call and … continue reading »

A Few Tactics To Get Your Sales Emails Opened, Read, and Responded To

Posted October 4, 2022

Many of us don’t appreciate the CRAZY level of noise our prospects are dealing with. For starters, the average person sends and receives 121 emails per day and that number dramatically increases at the C-Level! (According to Radicatti Group) The average person is exposed to over 3,000 advertising messages a day. (According to FastCompany Magazine) … continue reading »

Paul Castain
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paul@yoursalesplaybook.com

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