Painfully “Sales 101ish” moment coming atcha in 3,2,1 . . . People like people like themselves! Bet you never heard that one before, huh? So if people truly like people, just like them, then you’ve probably heard of a technique called “mirroring”. The way most people know mirroring is in the form of subtly copying … continue reading »
There was a really cool show on Thursday evenings back in the 80’s called “Cheers”. It was a show about a bar “where everybody knows your name” as evidenced by everyone yelling out “Norm!” every time this one dude walked into the bar. I believe that deep down, we all want something similar! I’m not … continue reading »
Perhaps its time for us to take a step back and reconsider why we procrastinate. I share an interesting study on why people put things off and what you can do about it . . . TODAY! I have some great content lined up for you if you will scroll down and have a listen. … continue reading »
There’s something empowering about the phrase “I’ll do it today!” Sounds so much better than “I’ll do it later” or “I’ll get to it tomorrow” Quite frankly, it’s way more empowering than “I’ll do that someday” “Later” seems to carry over into “tomorrow”! “Tomorrow” easily turns into “next week” and eventually . . . “Someday” … continue reading »
Like any other social networking platform, Google+ has mixed reviews. Some “Get It” Some Don’t I’m no different with my opinion and it can certainly fluctuate day by day as I embark on yet another platform. Let’s address my “I don’t get it days” in plain, straight up, in your face lingo. Nobody truly cares … continue reading »
So I’m sitting waiting to meet with my banker the other day and found myself getting both impatient and annoyed. She was now 15 minutes late for our appointment and I can see her still with another client. Normally, I’m a patient dude, but it annoyed me that she never got up and gave me … continue reading »
There was a scene in Wall Street when Bud Fox finally was granted access to Gordon Gecko after cold calling the dude mucho days in a row. He’s about to walk through the doors in Gecko’s office and he turns to Gecko’s assistant and says “Life all comes down to a few moments . . … continue reading »
There are many reasons why some people still aren’t onboard with Social Media. For some, they are still waiting . . . Waiting to see what happens with it and if it is indeed a fad. Waiting to get some conclusive evidence regarding ROI. For some its an unnecessary debate of traditional media and/or selling … continue reading »
So if you read my post yesterday, it was about the lessons I learned with the start up of my sales training company. All in all, it was the happy story I like to tell. Today, I want to tell you the story that isn’t so fun to tell. In 1995 I lost my business, … continue reading »
Its been exactly 5 months since I started Castain Training Systems and I’ve already learned numerous lessons. Here are the 3 that stand out the most! 1) There is never a good time to start a business so why not now? Seriously? I had every excuse in the world not to start this business now. … continue reading »
I look forward to hearing from you!
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