Your “FOMO” and You!

Posted May 24, 2011

According to the Urban Dictionary, “FOMO” is the Fear Of Missing Out as in a party, event, etc. Sounds innocent enough and maybe even something that you can easily dismiss as something that has little to do with your world. Think again dude . . . its actually a rather serious obsession that is infecting … continue reading »

It Takes Less Than 10,000 Hours To Be Perceived An Expert

Posted May 24, 2011

According to Malcolm Gladwell, in his book Outliers (affiliate link) it takes approximately 10,000 hours of practicing a particular skill set for us to achieve expert status. I believe it takes far less time to perceived an expert. I remember when I first started on my Castain 2.0 journey, there was this dude all over … continue reading »

You Better Get Over Not “Getting It”

Posted May 10, 2011

You don’t have to search very far these days to find someone who tells you straight up. . . “I don’t get Twitter” “I don’t get all this Social Media stuff” “I don’t get sales people who feel the need to blog.” And just to be fair gang, it’s not just the anti Sales 2.0 … continue reading »

Do You Interrogate Your Network?

Posted May 5, 2011

I’m seeing a trend in the social networking circles that I believe is quite limiting. Interrogating people! Someone wants to connect with you and you ask them “Why?” Or “How do I know you?” I know of people who ask people who follow them on Twitter why those chose to follow them. I’ve invited people … continue reading »

How To Give To Your Network Without Going Broke!

Posted May 2, 2011

Quite frankly, I think people get downright nervous when they keep reading about how they should give to their network. I would imagine that it conjures up images of giving away your business and conditioning your network not to pay you for your services. Well it certainly doesn’t have to be that way, in fact, … continue reading »

The Social Networking Courtship

Posted April 27, 2011

You scan the room cautiously and there, like a diamond in the ruff is someone you feel compelled to approach. Mustering every ounce of courage, you walk bravely across the crowded, noisy room, rehearsing your lines and getting yourself “in the zone” It all seems rather surreal, (like in Wayne’s World when Wayne approached Tia Carrere to … continue reading »

How Do You Get To Know Your Social Network?

Posted April 6, 2011

There comes a time in every social networking relationship, where it must indeed become a relationship as in . . . Some kind of “get to know you” process. To that end there are two schools of thought . . . Get to know you by trying for an immediate “real time” phone call, cup … continue reading »

Building Your Network BEFORE You Need It

Posted March 26, 2011

There are 3 areas of frustration that people convey to me with regard to their social network. 1) People seem a bit hesitant to want to chat with them in real time. Real time being a phone call, meeting for a cup of coffee etc. 2) People in their network are either hesitant or just … continue reading »

Writing With "Tone"

Posted February 23, 2011

I kind of feel like a representative of the “Dark Side” when I say that sometimes people can “feel our anger” in the words we write. And if by chance you feel that the word “anger” is a tad strong, would you at least agree that people can tell when we might have the proverbial … continue reading »

Should We Connect With Strangers In Social Networking?

Posted February 7, 2011

There has been a lot of talk lately on the old “If you don’t know someone that invites you to their network, should you accept the invite” thing. If you would have asked me that question just a short time ago, I would have been one of the people saying “hell no”. Then the weirdest … continue reading »

Paul Castain
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