Paul Castain's Blog

A “Heart To Heart” About Prospecting

Posted April 16, 2017

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This week on The Sales Playbook Podcast we’re going to have a really frank discussion about some HUGE mistakes you might be making with your prospecting efforts.

I offer several things for you to think about and;

Hopefully several reasons for you to consider a much BETTER way to generate MORE opportunities!


Download this episode (right click and save)

Here Are 25 Ways To Change Things Up

On April 20th, at 11:30 am EST, we’re going to be hosting our 25 Ways To Stand Out With Snail Mail webinar.

Here’s what you’ll gain by joining us;

  • How to use snail mail to WARM up a cold call.
  • One type of card EVERY sales rep MUST leverage (and 8 ways to use it!) And no, it ISN’T your business card or a “Thank you” card. Nice try
  • One common mistake that immediately bores the reader. A simple, 3 point framework that grabs attention in the first sentence.
  • 12 ways to reduce doubt and skepticism.
  • 12 creative techniques that will position you apart!
  • How to leverage “3 Touch Mini Campaigns” to get in the door.
  • Actual examples of how your peers are using snail mail, to create opportunities, WITHOUT dropping the cash for massive direct mail campaigns.
  • A pre appointment “kit” EVERY sales rep needs to send
  • How to use snail mail to stay “top of mind” between prospect meetings.
  • How to use snail mail to generate MORE referrals
To learn more, and to reserve your spot, Click HERE or the banner below.
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Paul Castain
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paul@yoursalesplaybook.com

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